Optimize

Senior Product Marketing Manager

Optimize

full-time

Posted on:

Location Type: Remote

Location: United States

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Job Level

About the role

  • Drive business and user growth through creative storytelling
  • Launch/manage multi-channel marketing campaigns
  • Define, and create messaging for customer segments (B2B)
  • Enable sales lead generation with creative materials
  • Establish, and lead a small team within product marketing
  • Analyze marketing metrics to optimize business outcomes
  • Partner with key stakeholders to define product communications

Requirements

  • 4+ years of experience in marketing, product, or customer success
  • 2+ years of experience as a product marketing manager for a software technology company, preferably B2B SaaS
  • Understands product marketing, and its best practices
  • Exceptional writer and storyteller
  • Familiar with A/B testing, and analyzing marketing and sales metrics
  • People management experience is preferred, but not a hard requirement
Benefits
  • Unlimited PTO + 10 paid holidays
  • Medical, Dental, Vision - Health Insurance
  • 401K + Employer Match
  • Flexible Savings
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product marketingA/B testingmarketing metricssales lead generationmulti-channel marketing campaignscustomer segmentationB2B marketingstorytelling
Soft Skills
exceptional writingcreativityteam leadershipstakeholder partnership