
Senior Product Marketing Manager
Optimize
full-time
Posted on:
Location Type: Remote
Location: United States
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Job Level
About the role
- Drive business and user growth through creative storytelling
- Launch/manage multi-channel marketing campaigns
- Define, and create messaging for customer segments (B2B)
- Enable sales lead generation with creative materials
- Establish, and lead a small team within product marketing
- Analyze marketing metrics to optimize business outcomes
- Partner with key stakeholders to define product communications
Requirements
- 4+ years of experience in marketing, product, or customer success
- 2+ years of experience as a product marketing manager for a software technology company, preferably B2B SaaS
- Understands product marketing, and its best practices
- Exceptional writer and storyteller
- Familiar with A/B testing, and analyzing marketing and sales metrics
- People management experience is preferred, but not a hard requirement
Benefits
- Unlimited PTO + 10 paid holidays
- Medical, Dental, Vision - Health Insurance
- 401K + Employer Match
- Flexible Savings
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product marketingA/B testingmarketing metricssales lead generationmulti-channel marketing campaignscustomer segmentationB2B marketingstorytelling
Soft Skills
exceptional writingcreativityteam leadershipstakeholder partnership