Salary
💰 £32,000 - £35,000 per year
About the role
- Drive business-to-business sales through a mix of telephone, video, and face-to-face meetings with prospective clients across your territory.
- Deliver consultative selling by identifying customer needs through effective questioning and discovery, then recommending the most suitable digitally-led solutions.
- Conduct thorough research into each client’s business or industry vertical to ensure tailored and relevant proposals.
- Maximise marketing spend within your category or territory by continuously sourcing new and lapsed business opportunities.
- Maintain a high standard of account management, ensuring strong customer relationships and excellent service at every stage.
- Grow your unique customer base through strategic territory planning and proactive competitor awareness.
- Identify and pursue new business opportunities from a variety of sources, including inbound leads, referrals, and self-sourced prospects.
- Consistently meet and exceed key performance indicators (KPIs), including call volumes, meaningful conversations, booked meetings, and timely follow-ups.
Requirements
- Proven experience in business-to-business (B2B) sales, ideally within a consultative or solution-based environment.
- Solid understanding of digital marketing products, such as paid social, digital display, video, and websites.
- Demonstrated success in outbound cold calling and lead generation.
- Confident and persuasive in securing new business over the phone and through virtual or in-person meetings.
- Ability to grow and nurture existing client accounts, driving long-term value and retention.
- Committed to delivering exceptional customer service with a proactive and responsive approach.
- Knowledge of multimedia advertising is advantageous but not essential.
- A consultative, client-focused approach to sales, with strong listening and problem-solving skills.
- Passionate about local media and motivated by helping businesses succeed.
- Able to commute to the office and travel within the territory for client meetings.
- Access to a vehicle for business use and holds a full UK driving licence.