Manager, Documentary Publicity
Netflix
full-time
Posted on:
Location Type: Hybrid
Location: Los Angeles • California • New York • United States
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Salary
💰 $171,000 - $293,000 per year
About the role
- Leading campaign strategy and execution from early positioning through release and awards season across multiple titles at once
- Developing creative, press-driven ideas that break through a crowded media landscape and drive conversation and advocacy
- Managing cross-functional relationships across content, marketing, awards, social, and global teams, as well as filmmakers, talent, and representatives
- Using data, audience insight, and cultural context to evolve narratives and optimize campaign strategies
- Building and maintaining strong relationships with top-tier media across entertainment, news, industry, and emerging platforms
- Managing campaign budgets and timelines across multiple projects
- Partnering closely with the Awards team on awards strategy, campaigns, and submissions
- Contributing to a collaborative, high-performing team through mentorship and feedback while upholding Netflix’s core values
Requirements
- 10+ years of experience in entertainment publicity, preferably at studio/streamer or agency
- Deep experience with documentary campaigns, including awards strategy and AMPAS doc branch relationships
- Demonstrated ability to manage a high-volume slate and multiple high-priority campaigns simultaneously
- Strong business and strategic acumen, with the ability to manage multiple high-priority projects at once
- Excellent communicator who can clearly articulate strategy to filmmakers, executives, talent, and partners
- Skilled collaborator who stays consistently aligned with multiple cross-functional teams that range from content/programming to marketing, social and multicultural to product and beyond
- Proven ability to build and maintain relationships with key journalists and key opinion formers; skilled at making use of multiple earned media channels, including broadcast, print, online and new media
- Resourceful and thoughtful decision-maker who can navigate sensitive situations and fast-changing priorities
- Highly organized, proactive, and detail-oriented, with strong follow-through
- Comfortable working hands-on across all aspects of a campaign, from strategy and messaging to drafting press materials and talking points, booking travel or putting together a press day schedule
- Curious, collaborative, and open to feedback; motivated by continuous improvement
- Experience managing agencies and external partners
Benefits
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Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
campaign strategypress-driven ideasdata analysisaudience insightbudget managementproject managementawards strategymedia relationspublicitydocumentary campaigns
Soft Skills
communicationcollaborationstrategic acumenrelationship buildingdecision-makingorganizationproactivitydetail-orientedcuriosityfeedback receptiveness