Moonpig

Affiliate Marketing Manager

Moonpig

full-time

Posted on:

Location Type: Hybrid

Location: London • United Kingdom

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Job Level

Junior

About the role

  • Create and own the affiliate marketing strategy, ensuring efficient delivery, optimisation and channel growth through scalable, cost-effective campaigns aligned to budgets and targets.
  • Manage and optimise the Buyagift and Red Letter Days affiliate programmes, ensuring activity aligns with business objectives and delivers strong commercial outcomes.
  • Manage high-scale budgets on a daily basis, tracking spend and performance, and leading ongoing optimisations to achieve targets.
  • Monitor and analyse campaign performance to identify trends, insights and opportunities for improvement.
  • Produce clear, high-quality weekly reporting and performance commentary, identifying gaps and proposing solutions to drive continuous improvement.
  • Own and develop effective affiliate processes and reporting to support long-term, sustainable commercial growth.
  • Manage the affiliate agency relationship, working collaboratively towards shared goals and partnering on the planning and execution of campaigns.
  • Identify, onboard and manage affiliate partners, negotiating deals, promotions and incentives to drive high-quality traffic, conversion and sales.
  • Work with a diverse portfolio of affiliates, optimising activity to maximise user growth and channel performance.
  • Conduct regular market and competitor research to ensure Buyagift and Red Letter Days remain leaders within affiliate marketing.
  • Collaborate closely with the wider Acquisition team, as well as Marketing, B2B and Trade teams, to understand business challenges and opportunities.
  • Take ownership of affiliate technical, commercial and operational issues.
  • Contribute to finance and data processes, including performance reporting and validations.
  • Stay up to date with industry trends, attending conferences and networking events where appropriate to build and maintain strong relationships.

Requirements

  • Substantial experience in a similar affiliate marketing role, gained in-house, agency-side or with a publisher.
  • Experience working in a sales-orientated, target-driven environment and are motivated by delivering strong commercial results.
  • Highly analytical, with proven experience using data to drive insight, optimisation and growth.
  • Confident producing and presenting performance reports, with the ability to clearly explain results, gaps and opportunities.
  • Strong Excel skills, including formulas, lookups and pivot tables.
  • Excellent commercial acumen, with outstanding presentation, influencing and negotiation skills.
  • Experience managing affiliate agencies and working closely with affiliate networks and their reporting interfaces.
  • Communicate clearly and confidently, building strong, productive relationships with partners and internal stakeholders.
  • Comfortable working autonomously, setting your own priorities, while also collaborating effectively within a wider team.
  • Manage multiple competing priorities to tight deadlines in a fast-paced environment.
  • Resilient, adaptable and commercially astute, with a strong understanding of key trading levers and performance drivers.
  • Naturally curious, enjoy testing new ideas, and bring a creative, detail-focused approach to problem-solving.
  • Enthusiastic, motivated and consistently deliver high-quality work.
Benefits
  • Competitive Pay & Bonuses: Plus generous pension plans, staff discounts, and share schemes.
  • Wellbeing First: Private healthcare (UK), dental, life insurance, mental health support, and dog-friendly offices.
  • Flexible Working & Time Off: Generous holidays, hybrid working (unless specified otherwise, 2 days a week in the office), and opportunities for international working.
  • Career Growth: Learning allowances, coaching, and development programs.
  • Recognition & Giving Back: Regular awards, charity support, length of service awards, and volunteering days.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
affiliate marketingdata analysiscampaign optimisationbudget managementperformance reportingExcelnegotiationmarket researchcommercial acumensales conversion
Soft skills
analyticalcommunicationpresentationinfluencingrelationship buildingautonomycollaborationtime managementresiliencecreativity