Moonpig

Content Manager

• Supporting the execution of CRM strategies across international markets
• Building and deploying campaigns across CRM channels including newsletters, triggers, push notifications, and reminders
• Assisting in the development and implementation of CRM journeys
• Supporting audience segmentation and campaign targeting with the CRM Manager
• Owning and executing the content plan across websites and app, ensuring alignment with trade plans and campaign strategy
• Managing landing pages and on-site merchandising to ensure optimal product presentation
• Creating wireframes and briefing creative assets in collaboration with the design team
• Reviewing and optimising customer journeys to improve engagement and conversion
• Monitoring campaign performance and supporting reporting, including A/B testing
• Conducting competitor research to identify opportunities and improve performance
• Collaborating with cross-functional stakeholders to deliver initiatives

CRM & Content Executive

Ecommerce

• Support day-to-day website content implementation using Contentful, aligned to trading plans and priorities
• Deliver trade-led campaigns across our websites, managing timelines, briefing creatives and tracking performance
• Own the end-to-end homepage process, from briefing imagery and copy through to executing onsite updates
• Ensure a consistent trading narrative across all onsite touchpoints to drive engagement and conversion
• Work closely with Product and UX teams to roll out new features and improve the customer journey
• Contribute to A/B testing ideation to continuously improve customer understanding and onsite performance
• Conduct quality assurance checks to ensure accuracy, accessibility, consistency and brand alignment
• Update promotional pages in line with the trading calendar to support key commercial moments
• Collaborate with Operations, Customer Service and Legal teams to maintain key pages such as FAQs and terms and conditions
• Lead the setup and maintenance of non-category specific PLPs, supporting category updates where needed
• Support daily site audits to ensure content, links and assets are accurate and compliant
• Work with senior stakeholders to optimise navigation and search functionality, staying ahead of customer and market trends
• Monitor competitor activity to identify new ideas and opportunities to improve engagement and conversion

eCommerce Production, Campaign Coordinator

Manager

• Forecast and analyse key trading KPIs including sales, margin, AOV, conversion rate, and traffic to identify risks and opportunities
• Own and optimise on-site merchandising using tools such as Algolia, including category and non-category pages, navigation, product placement, and onsite search
• Use customer behaviour data (conversion funnel, click-through rates, search and product performance) to improve engagement and conversion
• Deliver a seamless, high-performing customer journey by identifying and resolving friction points
• Support the development and execution of promotional plans in collaboration with Marketing and Buying teams
• Ensure pricing and offer strategies are aligned to commercial goals
• Partner with Buying teams to review category ranges, identify gaps, and contribute to range planning
• Monitor competitor activity, pricing, and market trends on a regular basis to inform trading decisions
• Collaborate cross-functionally with marketing, UX, commercial, and content teams to deliver cohesive campaigns and cross-category optimisation
• Identify and capitalise on cross-merchandising opportunities to drive key ecommerce metrics
• Produce and share performance reports, translating data into clear, actionable insights for stakeholders

Digital Trading Manager

Sales

• Own the full P&L for third party channels, including sales, margin, profit and forecast accuracy
• Stabilise performance and deliver a clear, credible recovery plan with measurable milestones
• Take early, decisive trading actions to protect delivery against budget
• Create clarity around performance drivers, strengthening commercial control and accountability
• Establish a strong weekly trading rhythm across all channels
• Focus performance conversations on what drives results and what needs to happen next
• Move the function from reporting to action, with clear ownership and follow-through
• Set clear targets by account and B2B channel, aligned to revenue, margin and growth goals
• Improve forecast accuracy through disciplined pipeline management
• Define the role of third party channels within the Experiences growth strategy
• Position Buyagift as a leading partner, using the Moonpig brand to expand reach and sales
• Identify and unlock new, underutilised channels to drive incremental growth
• Shape compelling propositions by channel, including boxed gifts, gift cards and digital products
• Balance growth with margin through smart pricing, promotions and cost control
• Build clear, commercially grounded growth plans for every channel
• Lead senior negotiations to improve terms, visibility, funding and margin outcomes
• Drive new business across marketplaces, e-commerce platforms and retail partners
• Build a strong pipeline of opportunities, with clear ownership and delivery milestones
• Reset expectations with partners and introduce structured, outcome-focused planning
• Oversee key agency relationships, including Amazon marketplace performance
• Re-establish high standards across availability, stock performance, content and distribution
• Strengthen catalogue quality and retail execution across all channels
• Protect margin through disciplined trading practices
• Remove blockers quickly by aligning teams and partners around solutions
• Set clear performance standards and SLAs across agencies and operational partners
• Build a proactive, sales-led culture focused on growth and long-term partnerships
• Lead, coach and evolve a team of c.8 to match the ambition of the turnaround
• Create a culture of pace, clarity and ownership
• Raise the bar on commercial thinking, data use and execution
• Support and develop high-potential talent while addressing performance where needed
• Share clear, insight-led performance updates with senior stakeholders
• Communicate risks, trade-offs and actions with confidence and clarity
• Partner closely with leadership to align third party strategy with wider business goals

CRM & Content Executive

eCommerce Production, Campaign Coordinator

Digital Trading Manager

Director of Sales