Merit America

Growth Marketing Manager

Merit America

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Salary

💰 $122,300 per year

Job Level

Mid-LevelSenior

About the role

  • Execute high-impact marketing initiatives that drive learner acquisition, including referral program management, review collection campaigns, and rapid-response marketing efforts
  • Design and launch targeted experiments to test new acquisition channels, messaging approaches, and conversion optimization strategies
  • Manage time-sensitive campaigns and communications that require quick turnaround and cross-team coordination
  • Partner with Paid Media, Product Marketing, Lifecycle, and Field Marketing teams to accelerate strategic projects and provide operational support during peak periods
  • Collaborate with the Managing Director of Growth Marketing to evaluate new opportunities and determine optimal execution strategies for high-priority initiatives
  • Lead cross-departmental projects that require marketing expertise and stakeholder alignment
  • Track, analyze, and report on key performance metrics for growth initiatives, providing actionable insights to inform future strategy
  • Monitor full-funnel marketing performance to identify optimization opportunities and potential issues
  • Ensure all marketing efforts maintain learner-centric messaging and mission-aligned brand presence across touchpoints
  • Reports directly to the Managing Director of Growth Marketing and works primarily with communications, growth, and admissions teams

Requirements

  • 3–5 years executing marketing campaigns, managing cross-functional projects, and driving measurable growth outcomes in fast-paced environments
  • Proven ability to analyze performance metrics, identify optimization opportunities, and translate insights into actionable marketing strategies
  • Experience partnering with multiple teams to execute initiatives, manage competing priorities, and drive projects from concept to completion
  • Track record of managing rapid-response campaigns, time-sensitive initiatives, and adapting quickly to changing business needs
  • Strong organizational skills with ability to communicate effectively across stakeholders and manage multiple concurrent projects
  • Committed to Merit America's mission and organizational values
  • Candidates must reside within the 50 states or District of Columbia and have full authorization to work in the 50 U.S. states & the District of Columbia
  • Merit America doesn't offer employment visa sponsorship
  • Nice to have: Experience in nonprofit or mission-driven marketing
  • Nice to have: Familiarity with tools like Asana, HubSpot, or Airtable
  • Nice to have: Prior experience managing referral or review platforms
Benefits
  • 4-day work week (Fridays are an operating day if there is a holiday closure during the week)
  • Medical, Dental and Vision insurance (100% Paid Employee Only Coverage)
  • Flexible Spending Account and Health Savings Account
  • Dependent care Flexible Spending Account
  • Health Reimbursement Account fully funded by Merit
  • Education & personal development reimbursement
  • Catalog of courses for professional learning and development
  • Short and long-term disability
  • Unlimited vacation (after a 90-day introductory period)
  • Paid Parental Leave and Adoption benefits (after 1 year of employment)
  • 11 federally recognized holidays
  • 1 week office closure in July (week of July 4th)
  • 2 week holiday office closure in December/January
  • 401(k) retirement plan with automatic Merit contribution
  • Wellness Benefits/Wellness Resources
  • Discount perks at work program
  • Phone/technology stipend
  • Home office setup stipend
  • Affinity groups and community building via virtual, in-person, and/or regional meetups

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
marketing campaignsperformance metrics analysisconversion optimizationproject managementlearner acquisition strategiesstakeholder alignmentrapid-response marketingcross-functional project executiondata-driven marketing strategiesgrowth initiatives
Soft skills
organizational skillseffective communicationadaptabilitycollaborationtime managementanalytical thinkingproblem-solvingleadershipstrategic thinkingcommitment to mission
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