Mercury

Head of Growth Marketing

Mercury

full-time

Posted on:

Location Type: Remote

Location: CaliforniaNew YorkUnited States

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Salary

💰 $233,600 - $292,000 per year

Job Level

About the role

  • Set the strategy across all areas of growth marketing (paid, demand gen, martech, lifecycle, website optimization, SEO/GEO)
  • Think across channels and full funnel – the work doesn’t stop when the customers join, we need to activate and monetize them (we are launching new products all the time)
  • Hire, manage, and develop a team of marketers and agencies (will inherit a talented team of 11)
  • Create a team culture of relentless execution, experimentation, and curiosity (everything from trying new ad creative to trying new technology)
  • Be extremely data driven and be excellent at defining, setting, and reporting on full-funnel KPIs (working with a data science team)
  • Develop strong relationships with sales, partnerships, and product/engineering teams to collaborate on growth strategy across the company
  • Be a crucial voice of marketing leadership; understanding how to hit growth goals while staying true to the brand and putting the customer first
  • Make strong, principled decisions and influence a cross-functional group to execute

Requirements

  • 10+ years of experience in growth marketing, with at least 5+ years hiring and developing people
  • PLG experience: You’ve worked at startups at Mercury’s scale and larger, and have seen high volume PLG / self-serve acquisition; a bonus if you also have experience with demand gen / sales-led acquisition
  • Breadth in all areas of growth marketing, with deep expertise in paid, SEO, and martech
  • Proficiency in full-stack of marketing tools: You know what tools to use and how to use them—or you can figure it out quickly.
  • Experimentation mindset. You understand the importance of testing and scaling what works, and can prioritize tests and find ways to get them out quickly.
Benefits
  • Base salary
  • Equity (stock options/RSUs)
  • Benefits
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
growth marketingpaid marketingdemand generationmartechlifecycle marketingwebsite optimizationSEOdata analysisKPI reportingPLG (Product-Led Growth)
Soft Skills
team managementleadershipcollaborationdecision makinginfluenceexperimentation mindsetcuriosityexecutionrelationship buildingcommunication