Medtronic

Global Product Manager - Strategic Marketing - CAS

Medtronic

full-time

Posted on:

Origin:  • 🇺🇸 United States • California, Colorado, Massachusetts

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Salary

💰 $112,800 - $169,200 per year

Job Level

Mid-LevelSenior

About the role

  • Determines clear and specific priorities and strategy for the Launch in new markets for the portfolio working with other internal functional groups.
  • Build strong relationships with regional marketing teams to drive adoption and scale new launches.
  • Develop deep understanding of individualized international market dynamics, with the ability to optimize best practice from other geographies to meet market needs.
  • Serve as liaison between cross functional partners (supply chain, R/D, regulatory) and local in-market marketing organizations.
  • Manage and monitor regional product forecasting and product inventory management, including life-cycle management of assigned products.
  • Establish, actively track, and understand relevant regional key performance indicators and all local initiatives (tradeshows, customer events, etc.).
  • Understand all local market factors, including physician segments, competitive share, and ongoing business initiatives.
  • Work with other global product managers to establish a cadence and manage an agenda for regular check-in meetings with local stakeholders to ensure the dissemination of best practices and solve local problems as identified.
  • Leads voice-of-customer (VOC) and voice-of-business (VOB) activities for current launch strategies in markets.
  • Constructively garners input and challenges assumptions with Global counterparts to refine product decisions.
  • Positively represents the company by visiting accounts and users to solicit feedback on company products and services.
  • Consolidates and disseminates a deep understanding of the competitive global EP single-shot landscape by region.
  • Supports regional training of marketing and sales teams.
  • Develop and leverage marketing insights to simplify segmentation, product positioning, message development, channel identification, tool creation, and execution to meet business objectives.
  • Network with colleagues in other divisions and cross-functional departments to align strategies and opportunities.
  • Demonstrate a primary commitment to patient safety and product quality.

Requirements

  • Requires a Baccalaureate degree (or for degrees earned outside of the United States, a degree which satisfies the requirements of 8 C.F.R. § 214.2(h)( 4)(iii)(A) and minimum 7 years of relevant experience, or advanced degree with a minimum of 5 years of relevant experience.
  • Excellent Project Management skills and ability to work cross-functionally
  • Must have ability to drive communications strategies and influence stakeholders
  • Proven Business Acumen
  • Experience defining and utilizing a broad range of secondary research, primary qualitative and primary quantitative research techniques to identify and address customer insights into clinical data
  • Ability to create and sustain relationship development/collaborate with a broad set of stakeholders, Marketing, Clinical, R&D, Health Economics, and Sales
  • Clinical and/or product marketing experience
  • Experience with market and revenue modeling.
  • Outstanding customer service skills, both internal and external to the organization.
  • Excellent communication and interpersonal skills.
  • Self-starter that anticipates and has a desire to work in a fast-paced, dynamic environment.
  • Ability to collaborate with and influence key stakeholders without direct authority.
  • Flexibility to travel up to 20% (including international) in support of tradeshows, internal meetings and customer programs as required.
  • Demonstrated ability to work independently and collaboratively to meet deadlines.
  • Advanced degrees including MS, PhD or MBA.
  • Specific medical device experience in the electrophysiology field.
  • Previous clinical support, mapping or clinical trial experience a plus.
  • Proven track record to physician and KOL engagement.
  • Single use device and capital product launch experience