Maximus

Financial Planning and Analysis

• Develop and execute a financial roadmap that aligns with our core mission of transcending genetic and environmental limitations for men.
• Lead annual and seasonal budget planning, oversee in-season forecasts, and build robust revenue and profitability models to ensure we hit our revenue and EBITDA targets.
• Own cash flow forecasting, liquidity planning, and our banking relationships.
• Define, track, and evangelize financial targets and KPIs that drive top-line growth, margin improvement, and capital efficiency.
• Craft compelling investor decks, board materials, and financial narratives that tell the story of our growth and impact.
• Equip the organization with the tools and financial literacy needed to measure performance and make data-driven investment decisions.
• Collaborate with cross-functional leadership to translate financial plans into real-world execution, finding new ways to drive revenue, optimize margins, and allocate resources with disciplined intensity.
• Deliver financial intelligence that drives action and accelerates our data-driven culture.
• Lead accurate and timely GAAP and cash-based reporting for all internal and external stakeholders.

Vice President of Finance

Product Manager

• Take ownership of key growth KPIs including conversion rates and registration rate, monitoring and communicating those cross-functionally
• Design and execute a high-velocity A/B testing roadmap, running dozens of experiments quarterly to optimize every touchpoint from acquisition to activation
• Lead pricing strategy and experimentation to maximize revenue while maintaining exceptional customer lifetime value
• Establish a shared Growth vision that is communicated and bought in across the company
• Dive deep into data to understand user behavior, identify bottlenecks, and uncover growth opportunities—then move quickly to test hypotheses
• Collaborate closely with marketing, analytics, engineering, clinical, finance, and customer success teams to align on growth priorities and execute seamlessly

Senior Growth Product Manager

• Develop and execute a financial roadmap aligned with the company mission
• Lead annual and seasonal budget planning, in-season forecasts, and revenue/profitability modeling to hit revenue and EBITDA targets
• Own cash flow forecasting, liquidity planning, and banking relationships; advise CEO and Board on financial risks and opportunities
• Define, track, and evangelize financial targets and KPIs to drive top-line growth, margin improvement, and capital efficiency
• Craft investor decks, board materials, and financial narratives
• Equip the organization with financial tools and literacy for data-driven investment decisions
• Collaborate with cross-functional leadership to translate financial plans into execution and optimize resources
• Deliver weekly, monthly, and quarterly actionable reporting for leadership and investors
• Create decision-driving financial tools and champion digital dashboards to foster a data-driven culture
• Lead accurate and timely GAAP and cash-based reporting; oversee tax compliance, audit preparation, and regulatory filings
• Provide MSO/PC structure guidance and maintain strong internal controls and a disciplined accounting calendar
• Support capital planning and fundraising (equity and debt) and create a multi-year growth roadmap
• Support contract reviews and manage legal and regulatory filings to ensure compliance

Head / Vice President, Finance

Customer Support

• Lead and develop a 25+ person customer support team (onshore + offshore), building a leadership bench
• Establish clear performance standards, career ladders, and coaching/development/training programs
• Own SLAs and KPIs (CSAT, NPS, resolution time, first contact resolution) and workforce management
• Implement automation, macros, and tools to improve efficiency and scalability
• Introduce QA programs, escalation frameworks, and training processes to standardize excellence
• Serve as the voice of patients and CS reps cross-functionally with Product, Engineering, Clinical, and Supply Chain
• Drive feedback loops to identify top patient pain points and resolve root causes
• Represent CS in leadership discussions and prepare reporting for leadership, board, and investors
• Ensure a seamless, empathetic, and efficient patient experience and partner to improve LTV, retention, and engagement
• Define and execute vision for scaling CS, including leveraging AI and designing org structure, systems, and processes

Director of Customer Support

Art Director

• Maximus is a mission-driven consumer performance medicine telehealth company providing content, community, and clinical support to optimize health, wellness, and hormones
• Establish and elevate Maximus as the definitive brand in performance medicine; build and lead creative vision and systems
• Define and evolve Maximus's visual identity across all touchpoints and develop comprehensive brand standards and brand book
• Build and optimize a high-velocity creative asset generation engine and implement systems/workflows balancing excellence and speed
• Establish metrics and KPIs to measure creative impact and drive adoption of emerging creative technologies and AI tools
• Recruit, mentor, and lead a world-class creative team and develop career paths while balancing in-house and external partnerships
• Collaborate with Marketing, Product, Growth, clinical, science, technology, Sales, and Partnerships to translate business and medical concepts into engaging creative
• Oversee all creative output including campaigns, digital experiences, product design, environmental design, and content creation

Creative Director, Marketing

Ecommerce

• Own the marketing website as the primary conversion engine and run A/B testing, site performance, personalization, and conversion targets
• Develop and execute comprehensive SEO and AI discovery strategies and build a scientific content engine to grow organic traffic
• Map and optimize the full pre-conversion prospect journey, partner with Paid Media, and build attribution models
• Lead lifecycle marketing supporting acquisition and retention, managing email/SMS, nurture campaigns, and segmentation
• Serve as product experience partner to ensure smooth handoffs and use conversion data to inform roadmap
• Lead cross-functional collaboration with Product, Creative, Data/Analytics, Customer Success, and Sales
• Define and own acquisition metrics (conversion rate, organic traffic, CAC), conduct competitive analysis, and present to executives
• Mentor team members and foster a culture of experimentation and data-driven decision making

Senior Manager, Digital Experience

Performance Marketing

• Maximus is a mission-driven consumer performance medicine telehealth company providing content, community, and clinical support to optimize health, wellness, and hormones
• Own strategy, execution, and optimization of all paid media channels to accelerate growth and market leadership
• Develop and lead paid media strategy across search, social, display, video, and emerging channels
• Manage paid media budget and optimize spend allocation for efficiency and impact
• Oversee campaign execution end-to-end: audience targeting, creative testing, bid strategies, reporting
• Implement advanced measurement frameworks including attribution modeling and incrementality testing
• Collaborate with brand, creative, and analytics teams to align messaging, assets, and KPIs
• Foster relationships with platform partners (Google, Meta, TikTok) for beta programs and insights
• Drive continuous experimentation to unlock new channels, audiences, and formats
• Ensure campaigns meet acquisition, retention, and LTV goals
• Recruit, mentor, and develop a high-performing paid media team
• Maintain an active pulse on industry trends and competitor strategies