Master of Malt

Marketing

• Plan and deliver creative, multi-channel marketing campaigns from concept through execution
• Use data and insights to optimise campaign performance and measure ROI
• Continually improve campaign results
• Collaborate with Buying, Merchandising, Editorial, Photography, PR and external brand partners
• Develop fresh campaign ideas to drive customer engagement and repeat visits
• Build strong supplier relationships
• Secure marketing investment from suppliers
• Demonstrate campaign success through insightful reporting

Marketing Campaigns Manager

Sales

• Develop and execute the Northern sales strategy aligned with Master of Malt Trade’s wholesale growth objectives
• Drive revenue growth across key accounts and new prospects in the region
• Maintain ownership of the regional commercial picture, including forecasting, investment decisions and ROI
• Track and report on commercial performance, proactively identifying risks and growth opportunities
• Identify new segments, partnerships and routes to market within the trade
• Manage a base of key accounts and prospects for the Northern territory for Master of Malt Trade.
• Represent Master of Malt Trade at Northern based industry events and trade shows, expanding our network and influence
• Work closely with Marketing, Buying and Operations to execute product launches, promotions and commercial initiatives across the trade channel
• Lead and inspire a team of Partner Managers, ensuring clear ownership of KPIs and commercial targets
• Foster an entrepreneurial, agile and customer-focused culture within the team
• Provide coaching, mentoring and development to help team members reach their full potential
• Run regular one-to-ones and team sessions, providing clear feedback, recognition and support

Lead – Northern Sales

People Operations

• Being the first port of call for line managers on day-to-day people questions
• Supporting managers through performance issues, absence, and other tricky conversations
• Keeping our HR admin - contracts, records, policy paperwork - accurate and running smoothly
• Spotting the clunky, manual bits of HR admin and helping us automate or simplify them
• Helping managers run good performance and development conversations
• Helping build a culture people genuinely want to work in

People Advisor

Product Manager

• Owning the gifting portfolio
• Managing Atom-owned gifting ranges, branded partnerships and bespoke customer gifting projects.
• Developing and maintaining the gifting roadmap, balancing commercial priorities, customer demand and seasonal deadlines.
• Monitoring portfolio performance and identifying opportunities for growth, innovation and improvement.
• Leading multiple gifting projects simultaneously from concept through to launch.
• Managing project timelines, critical paths, budgets and launch schedules.
• Coordinating product samples, artwork approvals, packaging development and production readiness.
• Ensuring launches are delivered on time, within budget and to the highest quality standards.
• Building accurate product costings and Bills of Materials (BOMs).
• Working with suppliers to secure competitive pricing and identify cost-saving opportunities.
• Supporting pricing decisions through a strong understanding of costs, margins and commercial objectives.
• Continuously identifying opportunities to improve profitability and product performance.
• Developing and maintaining strong supplier relationships.
• Managing quotations, sampling, quality assurance and production activities.
• Monitoring supplier performance and driving continuous improvement in quality, service and value.
• Acting as the central point of contact for gifting projects.
• Working closely with Buying, Brand, Design, Compliance, Operations, Demand Planning and Customer Service teams to ensure successful product launches.
• Keeping stakeholders informed and aligned throughout the development process.

Product Manager – Gifting

Events

• Own and deliver our consumer events programme
• Build and manage an annual D2C events calendar across Maverick Drinks brands.
• Identify and secure opportunities at markets, festivals, seasonal events, and consumer activations.
• Manage all event logistics including venue booking, licensing, staffing, stock, compliance, and on-site operations.
• Create engaging customer experiences that drive sampling, sales, and social engagement.
• Recruit, train, and brief event staff to represent our brands confidently and professionally.
• Measure success through sales performance, conversion rates, sampling activity, and ROI reporting.
• Identify opportunities for high-impact brand awareness activations at festivals and consumer events.
• Develop creative activation concepts in partnership with the marketing team.
• Coordinate stand builds, production, staffing, and event execution.
• Ensure every activation delivers a premium and memorable brand experience.
• Own the trade events calendar, including key industry exhibitions and distributor events.
• Coordinate logistics, staffing, stock allocation, and promotional materials.
• Support lead generation and post-event follow-up activities.
• Deliver insightful post-event reporting and recommendations.
• Maintain a rolling 12-month events calendar.
• Manage budgets, supplier relationships, and event reconciliation.
• Build repeatable processes, toolkits, and best practices to improve event delivery.
• Provide clear reporting and insights that help shape future investment decisions.

Marketing Campaigns Manager

Lead – Northern Sales

People Advisor

Product Manager – Gifting

Events Manager