Local Hero

Product Manager

• Define and execute the product strategy for our digital advertising and media automation platform
• Own end-to-end delivery of platform features from concept to production
• Partner with engineering and data teams to deliver AI-powered workflow enhancements
• Drive optimization initiatives across campaign management, reporting, and automation workflows
• Translate business workflows into scalable product functionality
• Collaborate with stakeholders to improve operational efficiency and customer outcomes
• Lead experimentation to improve platform performance and user outcomes
• Collaborate with engineering to implement APIs and integrations
• Support stakeholder analysis to understand user behavior and requirements
• Improve user testing programs to validate assumptions
• Contribute to product roadmap definition and own detailed roadmap execution and prioritization
• Translate business requirements into product specifications and user stories
• Manage backlog, sprint planning, and delivery cadence
• Prioritize initiatives based on ROI and technical feasibility
• Collaborate with sales, marketing, and customer success for launches
• Monitor product performance and drive continuous improvement

Product Manager – Ad Tech, AI Automation

AI Engineer

• Support the Product Manager in refining and executing the agentic AI digital media platform strategy
• Own end-to-end delivery of AI-powered features from concept to production
• Design new intuitive user experiences powered by intelligent automation
• Partner with engineering to define AI system behavior and interaction patterns
• Translate new business workflows into scalable product functionality
• Improve evaluation metrics for AI-driven features (accuracy, reliability, latency, ROI impact)
• Lead experimentation to improve AI-driven feature performance
• Improve human-in-the-loop review and escalation workflows
• Collaborate with engineering to implement APIs and integrations
• Support stakeholder analysis to understand user behavior and requirements
• Improve user testing programs to validate assumptions
• Contribute to product roadmap definition and own detailed roadmap execution and prioritization
• Translate business requirements into product specifications and user stories
• Manage backlog, sprint planning, and delivery cadence
• Prioritize initiatives based on ROI and technical feasibility
• Collaborate with sales, marketing, and customer success for launches
• Monitor product performance and drive continuous improvement

Product Owner – Agentic AI Platform

Performance Marketing

• Turn initiatives from leadership into clear execution tasks and timelines
• Coordinate across internal teams (executive, dev, accounting) and external partners to support program launches
• Manage workflows, timelines, and task tracking across multiple workstreams
• Support end-to-end tracking across performance marketing channels
• Configure and QA tracking across platforms
• Ensure data flows correctly from source → lead → revenue
• Identify and resolve basic tracking gaps and escalate when needed
• Build and maintain daily/weekly reporting
• Track key metrics (CPL, revenue per lead/call, conversion rates, margin)
• Translate data into clear, actionable updates
• Build and maintain spreadsheets and reporting infrastructure
• Help improve processes for setup, QA, and reporting
• Act as a connector between strategy, dev, marketing, and operations
• Help ensure alignment across stakeholders

Performance Marketing Operations Manager

Business Development Rep

• Prospect, secure, and grow partnerships directly with top insurance carriers.
• Sell call and lead generation solutions designed to scale ROI for national accounts.
• Manage complex, multi-stakeholder enterprise relationships with professionalism and trust.
• Partner with operations, analytics, and product teams to develop and optimize product, positioning, and sales pitches.
• Lead client onboarding and contracts process.
• Represent the company as a thought leader within the insurance and performance marketing space at conferences and industry events.

Director of Corporate Sales, Business Development – Marketplace Vertical

Artificial Intelligence

• Translate call scripts, business rules, and conversational strategies into structured prompts for voice AI agents
• Design prompts that guide natural, human-like conversations
• Ensure prompts maintain compliance, tone, and business objectives
• Create conversation flows including openings, qualification, objection handling, and transfers
• Partner with Manager of Performance Call Systems to understand intent, tone, objection handling, and conversion tactics
• Convert qualitative guidance into precise, testable prompt logic
• Help refine conversation strategies based on real-world performance
• Continuously test prompts in real-world call scenarios
• Analyze call transcripts, outcomes, and performance metrics to refine prompts
• Iterate quickly to improve connection rates, transfers, and caller experience
• Identify conversation gaps and optimize agent responses
• Work with Product and Engineering teams to align prompt behavior with platform capabilities
• Suggest improvements to agent behavior and conversation flow
• Maintain clear documentation of prompt structures, patterns, and best practices
• Help build a scalable prompt library for different use cases, verticals, and states

Product Manager – Ad Tech, AI Automation

Product Owner – Agentic AI Platform

Performance Marketing Operations Manager

Product Owner – Agentic AI Platform

Director of Corporate Sales, Business Development – Marketplace Vertical

Conversational AI Prompt Designer – Local Hero