Sponsorship Manager
PM Group
Assistant Manager, Social Media
Lakshya Digital
full-time
Posted on:
Origin: • 🇮🇳 India
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Manage and grow the company's social media presence on various platforms.
- Develop and implement a comprehensive social media strategy aligned with company goals and target audience.
- Create engaging and relevant content for social media posts, including text, images, and videos optimized for each platform.
- Monitor and respond to comments, messages, and inquiries; foster positive relationships with followers, customers, and industry influencers.
- Increase social media following and drive engagement through campaigns to promote products/services and brand awareness.
- Track and analyze social media metrics (follower growth, engagement rate, reach, conversion rates); generate regular reports and make data-driven recommendations.
- Collaborate with the marketing team and other departments to align social media efforts with broader marketing campaigns and gather content.
Requirements
- Proven experience of 3+ years of managing social media platforms for businesses, preferably in a similar industry.
- Strong knowledge and understanding of LinkedIn, Instagram, Facebook, Twitter, YouTube, and other relevant social media platforms.
- Familiarity with social media management tools and analytics platforms to schedule posts, track performance, and generate reports.
- Excellent communication skills, both written and verbal.
- Creative mindset with the ability to develop engaging and shareable content.
- Analytical skills to interpret data and insights to optimize social media strategies.
- Strong organizational and multitasking abilities to manage multiple platforms and campaigns simultaneously.
- Ability to stay up to date with the latest trends and best practices in social media marketing.
