Senior Data Analyst, Marketing Analytics

Kin

full-time

Posted on: 9/10/2025

Origin: • 🇺🇸 United States • Alabama, Arizona, California, Colorado

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💰 $100,000 - $120,000 per year

Senior

PythonSQLTableau

About the role

Identify and prioritize analytic problems across the organization and develop actionable solutions
Design advanced modeling and analytical frameworks to support marketing efficiency and optimization (e.g., performance marketing bid models and customer attribution)
Partner with the data engineering team to develop data models and integrate new datasets into reporting to support growth marketing
Partner with stakeholders in Marketing, Product, and Engineering to define project goals, align on deliverables, and communicate results
Conduct exploratory analysis to uncover insights, validate hypotheses, and shape strategic decisions to drive growth
Write clear, concise memos and presentations translating technical findings into actionable business insights
Maintain a bias toward action and communicate assumptions or caveats to help the business move forward
Drive work through structured planning, regular progress updates, and alignment checkpoints with project sponsors
Mentor junior analysts and share analytical best practices with peers

Bachelor’s degree in Computer Science, Engineering, Mathematics, Finance or a related field or equivalent professional experience
3+ years of work experience in analytics, finance, engineering, or equivalent analytical and marketing experience
Prior experience in marketing analytics with a solid understanding of bid optimization, attribution, and performance marketing
Experience working with modern data solutions (EX: Looker/Tableau/Power BI/DataBricks/FiveTran)
Proficient in SQL and Python for data analysis and transformation
Strong critical thinking and problem-solving skills, with a track record of independently leading complex projects from scoping to delivery
Demonstrated comfort operating in ambiguity, making assumptions explicit, and taking thoughtful risks
Excellent written and verbal communication; able to translate nuanced findings into simple takeaways for a range of audiences
Ability to serve as a bridge between technical teams (e.g. Engineering) and business stakeholders by understanding both system architecture and business objectives
Strong business intuition and curiosity to proactively identify analytical opportunities
Experience working in a startup or high-growth environment
Background in fintech, insurtech, or other regulated technology industries
Must be able to live and work full-time in one of the listed U.S. states and be authorized to work in the U.S.