Jimerson Birr

SEO Marketing

• **Your primary mandate is to build AI-powered systems that transform how we approach search visibility. This means designing multi-agent workflows where Claude and other AI tools handle technical audits, content analysis, keyword research, competitor tracking, and optimization recommendations autonomously. You'll create systems that monitor, analyze, and even implement SEO improvements with minimal human intervention.
• **You'll stay obsessively current with AI developments—testing new tools within days of launch, understanding how LLMs are changing search behavior, and experimenting with emerging AI search platforms (SearchGPT, Perplexity, Google SGE). You'll architect the infrastructure for AI-native SEO, where agents continuously optimize our digital presence while you focus on strategy and innovation.****Beyond automation, you'll collaborate with engineering on site architecture, implement sophisticated tracking systems, and ensure we're positioned for whatever comes next in search—whether that's traditional crawlers or AI answer engines. You'll also lead demand generation initiatives with the same technology-forward, automation-first mindset.****

SEO Manager

Performance Marketing

• Build multi-channel campaigns across email, paid ads, social, and webinars.
• Structure campaigns around the buyer journey: awareness → consideration → decision.
• Partner with Sales on precise follow-up sequences to maximize conversion
• Own the marketing automation platform (HubSpot, Marketo, or Pardot).
• Design nurture tracks to convert prospects not yet ready to buy.
• Define and refine scoring models for clean MQL → SQL handoffd
• Track and report on MQLs, SQLs, CAC, CPL, and funnel conversion rates.
• Monitor pipeline contribution and campaign ROI with accuracy and transparency.
• Provide leadership with clear, data-driven recommendations.
• Collaborate with Sales and Client Onboarding to ensure campaigns deliver the right type of leads.
• Work with Marketing and Product teams on content, launches, and promotions that fuel demands.
• Test and validate new channels (LinkedIn, ABM campaigns, niche communities).
• Conduct disciplined A/B testing on landing pages, CTAs, and email performance.
• Scale effective campaigns; eliminate inefficiencies quickly.

Demand Generation Manager

Attorney

• Seize control of case strategy from intake through resolution, driving scoping, budgeting, and execution while leading timekeepers with confidence and clarity.
• Serve as the primary client contact on most matters, providing bold, actionable guidance and escalating only when strategic shifts demand it.
• Move matters forward continuously, eliminating stagnation and keeping pressure on opposing parties, deadlines, and deliverables.
• Mentor, model, and set pace for junior attorneys and paralegals; delegate assertively and reinforce the firm’s proven process and validated matter plans.
• Maintain discipline across timekeeping, SLAs, budgets, and execution.
• Operate with urgency, tackling multiple issues simultaneously and adapting quickly when demands or circumstances shift.
• You will excel here if you crave challenges, embrace pressure, and feel restless without something to solve.

Senior Litigation Attorney

• Lead the full lifecycle of deals and transactions; from scoping through closing; maintaining structured timelines, risk registers, and status transparency.
• Draft, review, and negotiate core corporate documents (operating/shareholder agreements, bylaws, buy‑sell agreements, asset/stock purchase agreements, disclosure schedules, ancillary agreements).
• Advise on entity formation, restructuring, and dissolution; counsel boards and executives on governance and fiduciary duties.
• Direct diligence (requests, tracking, issue spots), coordinate advisors, and manage closing checklists and data room hygiene.
• Navigate ownership transitions, capital restructuring, partner exits, and franchising decisions with business‑first judgment.
• Mentor junior attorneys and paralegals; delegate intelligently; reinforce validated matter plans, templates, and workflows.
• Maintain time, SLA, and budget discipline; ensure matters stay on plan and on budget.

Senior Business Advisory & Transactional Attorney

• **What You’ll Do**
• - Lead the full lifecycle of deals and transactions; from scoping through closing; maintaining structured timelines, risk registers, and status transparency.
• - Draft, review, and negotiate core corporate documents (operating/shareholder agreements, bylaws, buy‑sell agreements, asset/stock purchase agreements, disclosure schedules, ancillary agreements).
• - Advise on entity formation, restructuring, and dissolution; counsel boards and executives on governance and fiduciary duties.
• - Direct diligence (requests, tracking, issue spots), coordinate advisors, and manage closing checklists and data room hygiene.
• - Navigate ownership transitions, capital restructuring, partner exits, and franchising decisions with business‑first judgment.
• - Mentor junior attorneys and paralegals; delegate intelligently; reinforce validated matter plans, templates, and workflows.
• - Maintain time, SLA, and budget discipline; ensure matters stay on plan and on budget.
• **How You Create Impact at JB ******
• - **Bill — Production:** Deliver precise, timely, business‑ready documents and negotiations that align with defined scope, budget, and timelines.
• - **Build — System Improvement:** Strengthen playbooks (clause libraries, closing checklists, model timelines), improve workflows, and coach juniors to run the plays.
• - **Bridge — Clients & People:** Lead clear alignment calls, expectation setting, and decision logs so executives can act with confidence.

Senior Business Advisory – Transactional Attorney

• Seize control of case strategy from intake through resolution, driving scoping, budgeting, and execution while leading timekeepers with confidence and clarity.
• Serve as the primary client contact on most matters, providing bold, actionable guidance and escalating only when strategic shifts demand it.
• Move matters forward continuously, eliminating stagnation and keeping pressure on opposing parties, deadlines, and deliverables.
• Mentor, model, and set pace for junior attorneys and paralegals; delegate assertively and reinforce the firm’s proven process and validated matter plans.
• Maintain discipline across timekeeping, SLAs, budgets, and execution.
• Operate with urgency, tackling multiple issues simultaneously and adapting quickly when demands or circumstances shift.

Marketing

• Perform daily lead validation to ensure accuracy and completeness.
• Document lead source performance and provide feedback to improve data acquisition.
• Identify gaps or inconsistencies in data and proactively resolve issues.
• Enter validated leads into appropriate email drip campaigns using platforms like Salesforce.
• Research and enrich lead data using skip tracing tools, public records, and online databases to locate accurate contact information.
• Monitor campaign performance and troubleshoot delivery issues.
• Support campaign execution by monitoring performance metrics and assisting in resolving delivery issues.
• Standardize lead data formatting and ensure consistency across all fields.
• Remove duplicate records and merge lead information as needed.
• Maintain and update the SMB database to support outreach and reporting.
• Cross-reference data from platforms such as Litify and Salesforce.
• Assist in the planning and execution of new email drip campaigns.
• Collaborate with marketing and business development teams to align messaging and timing.
• Support continuous improvement of lead validation workflows.
• Ensure data integrity across systems and contribute to operational efficiency.

SEO Manager

Demand Generation Manager

Senior Litigation Attorney

Senior Business Advisory & Transactional Attorney

Senior Business Advisory – Transactional Attorney

Senior Business Advisory – Transactional Attorney

Senior Litigation Attorney

Senior Litigation Attorney

Senior Litigation Attorney

Lead Processing Marketing Coordinator