IRCA Group

Outside Sales

• Establishing and maintaining relationships with industry influencers and key strategic partners such as distributors, retailers, and foodservice operators, to drive sales.
• Act as a liaison between the sales department and other departments such as marketing, production, and finance, to ensure that sales activities are aligned with overall company goals.
• Prepare regular sales reports showing volume, potential sales and areas of proposed growth: This would involve analyzing sales data and preparing reports to provide insights into sales performance and identify areas for growth.
• Plan annual sales budget for the sales team that aligns with overall company goals and objectives.
• Develop and implement new product launch programs working closely with the product development team.
• Prepare regular presentations to customers highlighting new/innovative concepts.
• Keep up to date with current industry trends and maintaining awareness of new products and ideas.
• Attend industry trade shows several times annually.

Sales Manager, Southeastern Territory USA

Sales

• Implement the commercial strategy within the assigned area and channels.
• Working closely with the Senior Sales Manager to assure a right “push & pull “ approach.
• Manage and develop customer relationships, ensuring alignment with company objectives.
• Create and execute customer and area development plans, identifying growth opportunities.
• Collaborate with the distributor team to ensure balance and consistency across territories.
• Drive turnover growth by optimizing product distribution, sales volumes and product mix.
• Support new business development and monitor competitive activities, sharing insights with the team.

Sales Manager

• Develop and implement strategic sales plans and forecasts to achieve corporate objectives.
• Establish and manage strategic relationships with key chain accounts and their industrial/distribution partners to drive sales growth.
• Create new sales opportunities by leveraging customer insights to connect product capabilities with unmet customer needs.
• Work with our Marketing and Culinary teams to develop opportunities for engagement with clients, ensuring budgets and targets are met.
• Oversee, develop, and execute sales of our multi-brand product line.
• Dedicated time in the field working with and training distributor reps, end users & manufacturing customers as needed.
• Negotiate and implement sales and marketing programs with customers.
• Prepare regular sales pipeline reports showing volume, potential sales and areas of proposed growth.
• Utilize CRM system to keep accurate records of potential customers & track follow up on all potential new leads and manage pipeline.
• Continuous analysis, planning and forecasting of territory sales & opportunities.
• Account analysis and management of territory expenses.
• Lead internal cross-functional alignment to support customer relationships, partnering with multiple departments to drive execution and customer satisfaction.
• Regular reporting on sales activities and opportunities to VP of Sales.
• Support and encourage a positive team approach with fellow sales reps and internal support staff.

Sales Manager, Southeastern Territory USA

Sales Manager

Sales Manager, Food Service – Chains