Own responsibility for strategically selling Carrot Ads to prospective customers
Develop and maintain relationships with external organizations - including stakeholders across Ecommerce, Retail Media, and Marketing/Brand teams
Work together with Market Strategy & Planning and Sales Engineering to design and implement sales strategies that will drive revenue growth for Carrot Ads
Create and deliver compelling sales presentations, demos and partnership proposals to executive audiences
Develop data driven sales collateral, case studies, and custom ‘stories’ to translate benefits of Instacart’s advertising platform to retailers’ business needs.
Spearhead negotiations and contracting with customers
Partner closely with cross-functional stakeholders across several functions including Product, Finance, Marketing, Legal, and Partnerships to shape the future of our Carrot Ads expansion.
Requirements
8+ years’ experience working on challenges in the grocery, retail and/or advertising landscape
A solid understanding of the CPG environment either through direct sales and/or brand experience or similar exposure (ie. engaging with stakeholders across Ecommerce, Media, Commercial/Sales and Marketing/Brand teams)
Knowledge of the digital media landscape including connected TV, programmatic and social platforms for offsite media campaigns
Excellent communication, written, verbal and presentation skills with the ability to distill complex ideas into clear and compelling stories
A self-starter able to proactively and independently drive progress across multiple stakeholder groups
Experience selling high-tech products or services, preferably in the advertising and/or retail industry
Proven track record of exceeding sales / OKR targets
Comfort with ambiguity and a rapidly evolving business landscape
Strong technical skills and understanding of advertising technology
Willingness to travel as needed.
Benefits
Instacart provides highly market-competitive compensation and benefits.
This role also includes a Sales Incentive Plan.
Additionally, this role is eligible for a new hire equity grant as well as annual refresh grants.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
communication skillspresentation skillswritten skillsverbal skillsself-starterproactiveindependentability to distill complex ideascomfort with ambiguityrelationship building