Media Buyer, Meta and TikTok – Ecommerce
Hustler Marketing
Media Buyer, Meta & TikTok – Ecommerce
Hustler Marketing
full-time
Posted on:
Origin: • 🇧🇬 Bulgaria
Visit company websiteJob Level
JuniorMid-Level
About the role
- Plan, manage, and optimize advertising campaigns across Meta and TikTok Ads Manager
- Manage campaigns end-to-end to drive conversions, ROAS, and scalable growth
- Implement structured testing frameworks for audiences, creatives, and placements
- Collaborate with creative team to brief, test, and iterate on ad concepts (UGC, short-form video, lifestyle content)
- Monitor and analyze campaign performance; provide actionable insights and recommendations
- Develop and deliver weekly and monthly performance reports for leadership
- Maintain knowledge of EU/UK advertising regulations, platform policies, and best practices
- Research emerging advertising trends and competitor activity and apply insights to improve performance
- Maintain experimental, growth-oriented mindset seeking opportunities to scale profitably
Requirements
- 2–3 years of hands-on experience in e-commerce media buying
- Proficiency with Meta and TikTok advertising platforms
- Strong portfolio or case studies demonstrating results and impact
- Familiarity with Shopify and GA4
- Exposure to attribution platforms (e.g., Triple Whale, Northbeam) is a plus
- Experience managing campaigns for European markets
- Strong analytical mindset with ability to turn data into clear strategies
- Familiarity with end-to-end funnel optimization (creative, targeting, landing page alignment)
- Experience setting up structured testing frameworks for audiences, creatives, and placements
- Ability to collaborate with creative teams on UGC, short-form video, lifestyle content
- High level of autonomy; self-starter able to work with minimal oversight
- Exceptional business-level English communication skills
- Strong organizational and time-management skills
- Diplomatic and persuasive communication style
