Senior Paid Media Specialist
Wheelhouse Digital Marketing Group
Job Level
Lead
About the role
- Build an internal agency - pre-loaded with funding, great products and offers, and a proven team of A Players.
- Profitably scale creative, and team.
- Lead Creative & Funnel Strategy across statics, videos, UGC, VSLs, quizzes; liaise with agencies; grow internal share of spend; test and scale into new channels.
Requirements
- Direct Response Media Buying: you’re comfortable with ROAS targets, have managed $50M annual spend, and recently scaled campaigns to $100,000+/day.
- Deep familiarity with Meta advertising platforms; you’ve tested and scaled it all.
- Leadership: strong communication, networking, attracting talent, and helping others grow; robust network of media buyers; attuned to industry changes.
- Creative Production: capable of handling copy, video, landing pages; can drive landing pages to completion; ability to create Advertorial and Text Sales Letter landing pages.
- Top character traits: Team player, competitive, analytical.
- Right fit prerequisites: budget and team support to hit new high scores; ability to deliver great products; freedom to shape your day and org for success.
