HealthCorps

Marketing

• Serve as the steward of the HealthCorps brand. Implement and maintain visual identity guidelines, brand voice frameworks and modular messaging, ensuring consistency across all channels, stakeholders, and touchpoints.
• Lead a mission-driven content strategy, partnering with field staff and mentors to pull completing stories and translate them into audience-specific content: social, newsletters, impact reports, pitch decks, and event collateral.
• Architect and execute multi-channel marketing campaigns aligned to both programmatic goals (school partnership acquisition) and development objectives (donor cultivation and events). Manage owned, earned, and paid channels with a data-driven, audience-segmented approach.
• Own and govern HealthCorps' content and asset library, including brand elements, photography, sponsor logos, and approved messaging, ensuring the right resources are accessible.
• Develop and execute an email strategy across all audience segments. Use list segmentations, A/B testing, and performance analytics to optimize engagement and drive donor and partner pipeline.
• Ensure cohesive brand execution across all events. Oversee collateral, signage, photography and videography, and serve as the primary marketing liaison with sponsor marketing teams.
• Define and track KPIs across channels. Use web analytics, social insights, and email data to run continuous optimization cycles and actionable insights for leadership. Proficiency in SEO best practices expected.
• Provide strategic direction and oversight to HealthCorps' regional Marketing Intern Program, shaping the structure to generate fresh, authentic content material while offering meaningful mentorship to emerging marketers.
• Source, brief, and manage external creative partners, ranging from designers to photographers and videographers to copywriters to produce high-quality work without a full in-house creative team.

Marketing Manager

Communications

• You will help develop and implement communication and marketing strategies as part of a dynamic team of regional staff and other college interns.
• You will support content collection and storytelling projects for digital communications and social media platforms.
• You will be expected to visit multiple school sites each week to capture stories and content from the Teens Make Health Happen Clubs.
• You will manage the regional social media channels (Instagram & TikTok).
• You will help track engagement analytics and assist in monthly reporting.
• You may assist in brainstorming and pitching recurring content ideas.
• You will help draft internal communications materials.
• You will collaborate with a team of college mentors who deliver the TMHH health programming to local middle and high school sites.
• You will represent HealthCorps in San Diego.

Marketing Manager

Health Communications Intern