Headway EdTech

Operations

• Analyse team processes and share recommendations to improve efficiency and productivity.
• Collaborate with team managers, domain experts, and top management to enhance both new and existing processes.
• Stay up to date with tool updates and create automations to optimize existing technical workflows.
• Work with documentation and analytics to ensure accuracy, clarity, and continuous improvement.
• Conduct team surveys — design questionnaires, collect feedback, analyze results, and highlight bottlenecks.
• Manage system access, documentation workflows, and process compliance.
• Research and test tools, software, and AI solutions to support marketing and operational needs.
• Provide daily operational support to the marketing team, ensuring smooth workflow and task execution.

Operations Analyst, Impulse

Producer

• Create or manage the production of in-app content for MVPs and full-scale products: illustrations, videos, audio, onboarding flows, and screen copy.
• Work with AI tools to scale content production workflows.
• Build and improve automated content creation processes to increase speed, scalability, and quality.
• Collaborate closely with product, growth, and design teams to quickly test and launch new ideas.
• Adapt content production workflows for different product formats, audiences, and experimentation needs.
• Ensure content quality while operating in a fast-moving, high-volume production environment.

Content Producer

Designer

• Create marketing creatives for the Nibble product;
• Explore, test, and implement new AI tools and services to enhance creative workflows;
• Analyze creative performance and independently generate hypotheses for improvement;
• Collaborate with creative marketers and contribute to brainstorming sessions;
• Generate ideas that can influence product features and content;
• Collaborate closely with creative marketers;
• Share knowledge and contribute to team expertise.

Creative Designer, Nibble

Growth Marketing

• Launch and scale ad campaigns to promote the product on our core platform — Meta.
• Analyze data, metrics, and test outcomes to make data-driven decisions.
• Build and test user behavior hypotheses using performance marketing and CRO tools, and collaborate closely with the Product Marketing Team.
• Monitor and analyze EdTech market trends.
• Collaborate with the creative production team: suggest new ad creatives and provide feedback on their performance.

User Acquisition Specialist

Graphics Designer

• Maintain, improve, and evolve the existing visual style of blogs on websites;
• Design visual content for the blogs of two products — Headway and Nibble (with potential to expand to more brands);
• Coordinate the work of 2 freelance designers: distribute tasks, manage capacity, review output, and provide feedback;
• Collaborate cross-functionally with a content manager, content writers, SEO specialist, and developers;
• Develop and implement solutions to speed up and optimize visual content production workflows;
• Work with basic analytics to measure the impact of design decisions on performance metrics;
• Gradually get involved in CRO thinking — learn the approach, develop an eye for conversion-focused design, and eventually contribute ideas.

Marketing Graphic Designer

• Create marketing creatives for the Nibble product.
• Analyze the performance of creatives and develop new hypotheses based on the results.
• Participate in brainstorming sessions and contribute fresh ideas.
• Collaborate closely with creative marketers, international teammates, and freelancers.
• Adapt creatives for different markets, considering localization and cultural context.
• Propose and drive your own ideas, with the opportunity to influence the product (your ideas may evolve into new features in the app).
• Share knowledge and contribute to team expertise.