Headway EdTech

iOS Engineer

• To own the iOS area within the Product Marketing team
• Develop A/B tests of varying complexity
• Brainstorm ideas and identify areas for improvement
• Collaborate closely with the Product team
• Implement features aimed at user base growth and increased monetization
• Participate in architectural decision-making and propose improvements

Performance Marketing

• Scale Headway App’s user acquisition through Google Ads campaigns.
• Collaborate with the Product team to design new funnels and run product experiments.
• Analyze data, metrics, and test outcomes to make decisions grounded in data-driven insights.
• Improve funnel conversions (CRO) in partnership with the Product team.
• Test creatives, audiences, and bidding strategies to maximize growth.
• Work closely with Creative Marketing, Product Marketing, and Analytics teams to drive new user growth.
• Build and maintain automations and scripts to streamline campaign management and optimization.

PPC Specialist

Graphics Designer

• Collaborating and brainstorming with the content design team to define the best solutions for products to meet business goals and bring value to the users.
• Creating new products from scratch.
• Overseeing the printing process to ensure prodcuts quality and consistency.
• Researching concepts, designs, references.
• Use design solutions to shape a positive user experience on their journey of self-development, self-discovery, productivity, and soft skills.
• Test and iterate on different solutions to challenges.

Visual Designer

Product Designer

• Headway is a global tech company revolutionizing lifelong learning with digital products for over 150 million users.
• First in-house Product Designer for Goodly, creating a product to help people live, work, and learn with more joy and clarity.
• Design user flows on mobile and web.
• Search for new ideas and solutions and present concepts to the team.
• Collaborate with a cross-functional team of engineers, content design, and marketing.
• Create mock-ups to research users’ responses on physical products.
• Conduct User Research, analyze, and implement users’ feedback.
• Support other activities, like developing visual language for CRM.