Gusto

Business Development Representative

Gusto

full-time

Posted on:

Location Type: Hybrid

Location: Denver • Colorado • 🇺🇸 United States

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Salary

💰 $27 - $32 per hour

Job Level

JuniorMid-Level

About the role

  • Generate new opportunities through outbound prospecting and initiate strategic conversations.
  • Conduct over 100 cold calls to prospective buyers and facilitate next steps such as scheduling meetings for Account Executives.
  • Identify high-potential clients, qualify interest, and book meetings.
  • Partner closely with Account Executives and collaborate cross-functionally to drive pipeline generation and account planning.
  • Communicate Gusto Pro’s value to prospects, highlighting how the platform helps firms streamline operations and better serve their clients.
  • Accurately log activities and insights in Salesforce and maintain a disciplined, data-driven approach to outreach.
  • Consistently meet monthly metrics and contribute to a high-performing team culture focused on results and career development.

Requirements

  • 2-4 years of B2B sales or outbound prospecting experience, ideally in SaaS, HCM, HR Tech, or FinTech.
  • Expertise in outbound prospecting and sales strategy, with a proven track record of success.
  • Advanced written and verbal communication skills, with the ability to craft and deliver compelling messaging.
  • Strong command of Salesforce, Outreach, LinkedIn Sales Navigator, and similar tools with demonstrated mastery in managing the sales pipeline.
  • Strong judgment in handling complex situations, including decision-making in ambiguous or challenging scenarios.
  • Able to mentor junior team members and provide guidance on best practices and strategy.
  • Takes initiative and requires minimal direction, with the ability to work independently and collaboratively with cross-functional teams.
  • Ability to engage with high-level decision-makers and executives.
  • Willingness to work from office on designated days (approx. 2-3 days per week) if based in Denver, San Francisco, or New York.
Benefits
  • 20% commission structure
  • Health insurance
  • 401(k)s
  • Expert HR and team management tools
  • Hybrid work (employees in Denver, San Francisco, and New York expected in-office approximately 2-3 days per week)
  • Reasonable accommodations for qualified individuals with disabilities and disabled veterans
  • Total Rewards philosophy

ATS Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
B2B salesoutbound prospectingsales strategysales pipeline management
Soft skills
advanced written communicationadvanced verbal communicationjudgmentmentoringinitiativeindependencecollaboration
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