Gregory's Food Service Group S.A.

CRM and Digital Marketing Specialist

Gregory's Food Service Group S.A.

full-time

Posted on:

Origin:  • 🇬🇷 Greece

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Job Level

Mid-LevelSenior

About the role

  • Suggest and implement strategies and tactics for Consumer Loyalty and CRM activities that grow the customer base, while driving both online and offline traffic and sales; Work with the team and partners to optimize the online conversion funnel, implement performance marketing actions and improve the UX & customer communication; Manage, monitor and support Channel Management and presence in aggregators (efood, Wolt, Box) and other marketplaces; Be the main point of contact for the daily operations of the eCommerce & CRM team, as well as upcoming eBusiness projects; Assist in New eBusiness Projects, implementation and testing tasks; Establish and implement best practices for database processes, measurement, evaluation, data capture, data quality and segmentation; Conduct market research to follow trends and competition; Act as internal champion for system (eCommerce and CRM), promoting the tools and providing training.

Requirements

  • Bachelor's or Master's degree in Marketing, Business or Analytics related fields; 3+ years of experience in a similar position in eCommerce & CRM; Good understanding of marketing segmentation, Loyalty Programs, personalization and targeting; Relevant work experience in digital marketing (Social Media, PPC, SEM, SEO, display media, email marketing, etc); Good knowledge of CMS, CRM and Marketing Automation Tools; Experience in working with BI solutions, Google Analytics and Google Tag manager; Project Management Skills; Ability to analyze data, identify trends and recommend actions. Able to spot and report data quality issues; Very good use of Excel and MS Office; Ability to juggle multiple projects and organize time effectively; Very strong communication skills (verbal and written) & good command of the English language; A self-starter, self-motivated and capable of working independently as well as part of a cross-border team; Eagerness to work in a fast-paced environment subject to continuous changes.