Customer Success Manager
Guidewire Software
CRM Data Specialist – Consumer Insights
GRAN
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇧🇷 Brazil
Visit company websiteJob Level
Mid-LevelSenior
Tech Stack
CloudPythonSQLTableau
About the role
- Create and maintain dashboards, reports, and exploratory analyses on contact base behavior (engagement, conversion, churn, lifecycle, etc.)
- Translate complex data into clear, actionable insights for activation and journey strategies
- Collaborate with the governance and activation teams to identify opportunities for continuous improvement in CRM approaches and segmentations
- Monitor key CRM metrics and propose predictive models to support decision-making (e.g., propensity to convert, dynamic segmentations)
- Serve as guardian of the quality and consistency of data used for CRM, working collaboratively with technology and BI teams
- Design, monitor, and propose data-driven tests and experiments in coordination with activation analysts
Requirements
- Solid experience (3+ years) in data analysis focused on consumer behavior, preferably in a CRM or marketing context
- Advanced knowledge of Data Cloud
- Proficiency with data analysis and visualization tools (SQL, Power BI, Tableau, or Looker)
- Knowledge of basic statistical models and segmentation techniques
- Familiarity with Data Lake, CDP, or Data Cloud environments
- Ability to communicate insights clearly and with business orientation
- Knowledge of Salesforce (Marketing Cloud, Data Cloud)
- Experience in CRM within the education or e-commerce segments
- Familiarity with experimentation and A/B testing tools
- Knowledge of Python, R, or another statistical analysis language
Benefits
- SulAmérica health and dental plan with nationwide coverage, fully funded by the company
- Wellhub (Gympass) or gym reimbursement
- Agreement with Sesc, providing access to cultural and leisure activities
- Starbem, Avus and Auster apps: health, wellness and comprehensive support, including psychological, financial and legal assistance
- Meal Voucher or Food Voucher paid on Alelo card
- Home office allowance paid on iFood card
- Profit sharing (PLR) according to current rules
- Extended maternity and paternity leave
- GranPix - project recognition program with awards
- Childcare assistance
- Full scholarship for Undergraduate and Postgraduate studies at Gran Faculdade
- Free unlimited Gran Concursos subscription
- Gran Academy - corporate university for the development of Gran employees
- Study incentive policies promoting continuous learning
- Onboarding kit and equipment provided by Gran
- Christmas voucher in December
- Gran Baby Kit - a gift to celebrate the birth of a baby in the family
- M.O.M - Mom Off Moment: 1 (one) additional day off per year, to be scheduled with direct leadership
- Gran School Kit - school supplies assistance
- Inclusion Assistance - exclusive for people with disabilities (PcD)
- Petlove – health plan for family pets
- Day off on your birthday
- Life insurance
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
data analysisdata visualizationSQLPower BITableauLookerstatistical modelssegmentation techniquesPythonR
Soft skills
communicationcollaborationdata-driven decision making
