GoFundMe.org

Events

• Own end-to-end execution for Collaborative, including production and vendor management
• Manage all logistics across the full conference footprint including general sessions and breakouts
• Partner with Sales, Customer Success, and Marketing stakeholders on event alignment
• Maintain detailed project plans, timelines, and budgets; flag risks proactively
• Ensure consistent brand standards across Collaborative touchpoints
• Partner with events team members on execution across field marketing events
• Track event performance against defined KPIs and compile post-event recaps

Senior Marketing Events Manager

Marketing

• Own the annual events strategy across Collaborative and the field marketing calendar
• Build and evolve the events function including program architecture, vendor partnerships, and process infrastructure
• Manage the Experiential Marketing budget
• Serve as the internal authority on event experience design
• Lead end-to-end planning and execution of Collaborative, GoFundMe's annual customer conference
• Oversee a portfolio of 40+ events, roundtables, meetups
• Manage and develop a team of direct reports and contractors
• Define KPIs for all event programs
• Act as the primary events partner to Sales, Customer Success, and Product

Senior Manager, Experiential Marketing

Content Manager

• Define content themes, messaging frameworks, and programming strategies for all events - brand, field, and community.
• Lead end-to-end content strategy and execution for Collaborative, GoFundMe's flagship conference, ensuring alignment with business goals, brand voice, and audience needs.
• Shape and sequence agendas, keynotes, breakouts, and ancillary sessions in partnership with key stakeholders.
• Develop and submit session proposals - including topic briefs, speaker rationale, and learning objectives that ladder up to overall event strategy and programming goals.
• Integrate product positioning and key messaging seamlessly into event content — ensuring every session earns its place on the agenda.
• Identify, pitch, and secure keynote and featured speakers, managing outreach from prospecting through confirmation; build a long-term speaker pipeline.
• Leverage audience data, post-event feedback, and engagement metrics to continuously refine content strategy and session effectiveness.
• Collaborate with the Communications and Product Marketing teams on overarching themes, story development, and message consistency across channels.

Senior Events Content Manager

Product Marketing

• Define and enforce data quality standards across the full GTM stack, from ingestion through to CRM writeback.
• Design and maintain lead and account scoring models grounded in real signal, not just firmographic proxies.
• Build lifecycle automation that covers the full revenue funnel from first touch through expansion, with clear handoff logic between sales, marketing, and CS.
• Identify and automate high-friction manual processes across Sales Ops, Post-Sales Ops, Deal Desk, and Commissions, replacing repetitive work with reliable, auditable systems.
• Apply AI to internal operations workflows: surfacing contract exceptions for Deal Desk, flagging commission discrepancies, automating renewal and expansion triggers for Post-Sales, and generating sales ops reporting without manual pulls.
• Partner with the owners of each function to map current-state workflows, identify the highest-leverage automation opportunities, and sequence the build accordingly.
• Build and own the data enrichment strategy across the sales org, evaluating and deploying tools with a critical eye toward what actually improves account quality and prospecting effectiveness, not just checkbox compliance.
• Close gaps in account intelligence to automate territory assignments, lead routing, seller productivity, and retention and expansion plays.
• Own the enrichment stack and build multi-source waterfall logic that maximizes coverage and data quality without redundant spend.
• Establish enrichment workflows and governance frameworks built to scale, not just for today's org, but for where we're headed.
• Partner with RevOps to maintain Salesforce data integrity and build scalable standards for data hygiene across the full object model.
• Connect data across systems to power account summaries, account scoring models, and automated plays for sellers and account managers, so reps have the right context at the right time without doing manual research.
• Build agentic workflows and AI-assisted automation for account research, ICP qualification, outbound personalization, and ABM triggers.
• Apply prompt engineering and model evaluation to GTM use cases.
• Write Python and SQL to automate workflows, build integrations, and clean data at scale.
• Connect systems via APIs, building lightweight integrations where off-the-shelf connectors fall short.
• Maintain documentation for the systems you build so the org is not dependent on tribal knowledge.

GTM Operations Engineer

Communications

• Serve as a strategic communications partner to senior leadership, supporting executive visibility and thought leadership within the nonprofit and fundraising technology sectors.
• Draft and edit executive content including op-eds, keynote remarks, LinkedIn posts, and other written communications.
• Partner with the social media team on executive social media presence, ensuring consistent messaging and alignment with company priorities.
• Prepare executives for speaking engagements by writing remarks, developing presentation materials, and shaping key messages.
• Identify and secure media opportunities such as podcast appearances and press interviews, and support executive preparation and staffing.
• Identify compelling stories that highlight GoFundMe’s role in nonprofit impact, innovation in fundraising, and community-driven outcomes.
• Pitch stories to national, sector, and trade media covering nonprofits, philanthropy, fundraising technology, and social impact.
• Lead outreach to nonprofit and industry publications and podcasts to increase visibility for GoFundMe Pro, its customers, and the nonprofit sector overall.
• Support communications for GoFundMe Pro product launches and key announcements, including messaging development and media outreach.
• Develop content that reinforces GoFundMe Pro’s leadership in nonprofit fundraising and donor engagement.
• Serve as communications lead for GoFundMe Pro-related reports and data-backed insights, editing drafts and providing strategic feedback to ensure clarity, accuracy, and impact.
• Collaborate closely with teams across product, marketing, partnerships, and leadership to advance communications priorities tied to GoFundMe Pro and the nonprofit business as a whole.
• Manage complex communications initiatives and timelines, ensuring projects move forward efficiently.
• Provide senior-level guidance on messaging, narrative development, and strategic communications opportunities.
• Support incident response and crisis communications, helping develop messaging and coordinating communications during sensitive situations.
• Partner with legal, product, and leadership teams to ensure clear and consistent communications during high-stakes moments.

Nonprofit Communications Lead

Accountant

• Manage the month-end and quarter-end close activities including preparation of high-volume transactional revenue journal entries, balance sheet reconciliations and flux analyses.
• Lead the design, scaling, and continued automation of transactional revenue accounting, including revenue recognition, accounts receivable, and contra-revenue across GoFundMe’s global payments infrastructure.
• Assist with monthly and quarterly revenue financial reporting packages by preparing supporting schedules tied to transactional activity.
• Prepare and analyze payment processor interchange pricing models and present findings and recommendations related cost savings.
• Monitor and reconcile high-volume, multi-currency payment flows across multiple payment processors, identifying anomalies and ensuring accuracy of transaction-level revenue data.
• Support cross-functional teams (Payments, Finance, Tax, Data, etc) in the development of standard operating procedures as they impact the revenue process and top line results and ensure that all revenue impacting activities are identified and assessed for revenue recognition implications.
• Assist with the global and stat audits by preparing supporting audit workpapers and schedules.
• Assist with new system implementations and integrations by preparing use cases and user testing, with a focus on payment and transaction processing systems.
• Assist in the development and implementation of controls over transactional - level data used for revenue reporting.
• Track and review revenue related contracts to ensure revenue implications are documented and in compliance with the company’s revenue policy.
• Assist in ad-hoc analyses and projects across various teams.

Senior Revenue Accountant

Operations

• Lead, mentor, and develop a team of Program Managers, fostering a culture of accountability, continuous improvement, and high performance.
• Set clear performance expectations, provide ongoing coaching and feedback, and conduct regular career development conversations to grow and retain top talent.
• Serve as a strategic thought partner to S&O and functional leadership, translating business priorities into structured, measurable programs with clear owners and milestones.
• Oversee program management for Trust & Safety initiatives, including the design, launch, and iteration of policies and enforcement workflows that protect users and maintain platform integrity.
• Lead programs supporting the company's risk management and regulatory compliance obligations, ensuring work is executed on time and meets internal and external standards.
• Drive cross-functional collaboration with Legal, Policy, Engineering, Product, and Finance to translate Trust & Safety and compliance priorities into operational programs.
• Manage programs that bridge Product and Trust & Safety teams, ensuring seamless go-to-market readiness, feature launches, and operational handoffs.
• Establish and maintain operational playbooks, escalation frameworks, and KPIs to measure the effectiveness of programs across all three pillars.
• Identify structural inefficiencies, emerging risks, and gaps in existing operations; develop and implement scalable solutions with measurable impact.
• Lead quarterly and annual planning cycles for the team, including OKR setting, resource allocation, and roadmap development.
• Build executive-ready reporting, performance narratives, and strategic recommendations that drive clarity and alignment at the senior leadership level.
• Drive change management efforts associated with new programs, policies, tooling launches, or organizational models.

Manager, Strategy & Operations

• Define and lead internal communications strategy.
• Shape and operationalize our internal voice.
• Lead internal executive communications.
• Lead communications for high-visibility company announcements.
• Build systems and processes for scale.
• Partner closely with the People team.

Senior Manager, Internal Communications

Account Executive

• Methodically qualify, build, and manage an accurate sales pipeline; maintain a high volume of “smart” activity
• Build and maintain an accurate pipeline to include monthly, quarterly and annual forecasts presentations to senior management
• Work hand-in-hand with our consulting partnerships to uncover new opportunities and foster ongoing relationships within the industry
• Skillfully deliver web-based and in-person presentations, leveraging strong product knowledge and sales best practices
• Be comfortable selling to VP & C-Suite executives, navigating through multiple decision makers in complex orgs to create compelling events and secure buy-in
• Work closely with a team of Sales Development Reps to provide strategic direction and feedback
• Develop strong relationships within the market while actively marketing and promoting GoFundMe Pro’s brand and products through adept public relations
• Consistently overachieve your quarterly and annual sales quota and be well-compensated for doing so
• Prospect, follow up on leads, influence and respond to RFPs

Account Executive, Enterprise

Project Manager

• Deliver exceptional customer implementations for GoFundMe Pro’s fundraising and events platform
• Manage projects end-to-end, which includes scoping, planning, execution, risk/issue mitigation and stakeholder management
• Gather information from customers to evaluate their needs and create tailored implementation plans that support business objectives and drives customer time to value
• Work with customer and internal teams to translate requirements into out of the box or custom solutions
• Execute client implementation projects with sole responsibility for deliverables, overall project success, exceptional customer experience
• Deliver “hands on keyboard” configuration of customer instance, configuration and asset creation as required for completion of project
• Identify, mitigate, monitor and communicate project risks and scope changes that may arise during the implementation
• Provide strategic and technical guidance and training for customers through platform implementation and campaign development - ensure client campaigns and events are optimized for success, launch on time, and achieve donation volume and other customer business goals
• Build and maintain strong relationships with all internal and external project stakeholders
• Develop GoFundMe Pro product and non-profit industry subject matter expertise
• Manage resource planning and utilization
• Collaborate with Product, Partner, Tech Services, Customer Care, and Account Teams to ensure a successful onboarding experience and adoption of the GoFundMe Pro platform
• Contribute to team goals and initiatives through participation in team meetings, collaborate on / take ownership of projects driving process improvement, team enablement, etc.
• Identify areas of challenge or opportunity for increased quality of delivery and take initiative to develop solutions, in partnership with team members / leadership, as needed

Project Manager – Implementation

Business Operations

• Lead quota-setting, capacity planning, and headcount modeling to support annual and quarterly go-to-market plans.
• Build and maintain dashboards and reports in Looker and Salesforce that track pipeline health, quota attainment, funnel conversion, and territory performance.
• Conduct deep-dive analyses that go beyond reporting. Identify growth opportunities, diagnose performance gaps, and bring recommendations to leadership, not just data.
• Develop and refine forecasting and segmentation models to improve revenue predictability and rep efficiency.
• Design, build, and continuously evolve Sales and Customer Success territories, balancing market potential, rep capacity, renewal risk, and strategic account coverage.
• Lead territory planning cycles in partnership with Sales, CX, and RevOps, drawing on Salesforce, market intelligence platforms, and enrichment tools to ensure equitable, high-potential coverage. Don't just maintain models. Challenge them. If the current structure isn't working, propose and drive the change.
• Monitor territory health in real time and proactively surface realignment recommendations based on pipeline trends, rep performance, and market shifts.
• Partner with sales leadership to define and enforce rules of engagement across segments, verticals, and named accounts.
• Build and own the data enrichment strategy across the sales org, evaluating and deploying tools with a critical eye toward what actually improves account quality and prospecting effectiveness, not just checkbox compliance.
• Close gaps in account intelligence that degrade territory assignments, lead routing, and seller productivity. The guiding question: does our data help reps sell, or does it get in their way?
• Stay ahead of the AI and tooling landscape reshaping GTM operations. Not just tracking what's new, but piloting what works and integrating it into how we operate.
• Establish enrichment workflows and governance frameworks built to scale, not just for today's org, but for where we're headed.
• Partner with RevOps to maintain Salesforce data integrity and build scalable standards for data hygiene across the full object model.

Lead Business Operations Analyst

Revenue Operations

• Design scalable programs (e.g., structured 30/60/90 onboarding)
• Define learning objectives and success metrics
• Facilitate foundational training sessions and ensure consistency
• Maintain LMS structure, content, and user experience
• Help to build learning paths and certifications
• Track engagement, completion, and adoption
• Lead core onboarding sessions (Welcome, NPO personas, Salesforce/tech stack, elevator pitch, sales stages overview, etc.)
• Partner with SMEs for advanced training (demos, deep dives, etc.)
• Equip managers with coaching frameworks and tools to support reinforcement of onboarding success
• Own enablement calendaring (weekly/bi-weekly sessions)
• Coordinate onboarding cohorts with Talent Acquisition
• Manage session logistics and post-session resources
• Reinforce behaviors post-onboarding
• Maintain a centralized source of truth for enablement content
• Support continuous learning (product updates, refreshers) within LMS
• Track onboarding effectiveness and ramp time
• Measure impact on revenue metrics (conversion, velocity)
• Iterate programs based on data and feedback