Glanbia

Brand Manager

• In partnership with the Senior Marketing Manager, lead the 12 month Brand Plan (Annual Brand Plan) Strategy for Optimum Nutrition, covering KPI setting, objectives, Jobs To be Hone, Media Strategy, Content Strategy, Research Agenda and NPD/Innovation horizons
• In partnership with the Senior Marketing Manager, identify and set the 2-3 fully integrated campaigns for Optimum Nutrition annually that tie back to the brands core creative idea
• In partnership with the commercial team, lead the strategy and calendar for the promotional program through specialty retailers both on and offline
• Support retailer activation with the Trade Marketing team for both online and in-store retailers.
• Support the Digital Specialist for content and digital strategy that reflects the Brand Communication guidelines.
• Support the Athlete and Partnership manager in talent strategy and roster to ensure all tactics are on Brand Communication guidelines
• Lead the gym and sampling program against brand communication that reflect the fitness and sports community.
• Lead best-in-class creative execution for top of funnel activity, that reflects Brand Communication guidelines (e.g. VOD campaigns, YT, Gyms).
• In partnership with the Senior Marketing Manager, set the 12-month innovation pipeline, including launch of globally led NPD e.g. New Flavor Launches
• Responsible for annual brand spend in budget delivery is on time, in full
• Assist Senior Marketing Manager for setting the research and insights annual agenda
• Build relationships and work collaboratively with Optimum Nutrition team members across Asia and Europe.
• Use tracking platforms to identify learnings and opportunities for growth, as well as track brand and marketing performance
• Use tactics to stay close to the fitness and sports consumer community and continue reflect their values and attitudes through the brand language and creative output
• Seek opportunities for sampling, collaborations, PR, and abilities to unlock earned media

Senior Brand Manager

Operations

• Able to perform manual tasks including but not limited to palletizing/de-palletizing, applying labels, caps, seals and stickers by hand, dropping scoops and packing finished product into boxes (production)
• Able to operate Straddle Stacker and pallet jack
• Provide detailed cleaning on equipment and parts to support changeovers
• Must be able to perform daily housekeeping tasks to keep work area 6S’d (clean, organized)
• Responsible for following GMP and Food Safety/Food Defense procedures
• Able to effectively follow written and oral instructions
• Wear Personal Protective Equipment (PPE)
• Support and abide by the company’s safety program and all safety initiatives, policies and procedures
• Report all injuries to the Supervisor immediately
• Ensure that work procedures are being followed in a consistent manner (Safety, Quality, GMP, MAV and HACCP)
• Perform other duties as assigned.

Senior Brand Manager

Operations Associate – Sanitation