Product Marketing Manager – B2C
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Senior Product Marketing Manager
Frontify
contract
Posted on:
Location Type: Hybrid
Location: London • 🇬🇧 United Kingdom
Visit company websiteJob Level
Senior
About the role
- You will act as a proactive advocate for Frontify’s product by sharing product features, use cases, and insights across the company.
- You will utilize tools like Loom and Screenstudio for engaging video overviews, and join or host meetings to share knowledge, answer questions, and deepen team alignment.
- You will maintain close relationships with key stakeholders in the Product, Marketing, and Commercial teams to create effective enablement materials and ensure ongoing alignment with Frontify’s strategic goals.
- You will manage communication to keep everyone informed and aligned across product initiatives.
- You will take lead on go-to-markets and create clear value propositions and marketing plans.
- You will gather and synthesize customer and market insights, providing valuable feedback to product teams to inform development and enhance product-market fit.
- You will bring data and findings to life in a way that drives decisions and fuels impactful product and feature updates.
- You will collaborate with the Marketing team to support external campaigns for new product features and updates.
- You will leverage customer and market insights to ensure messaging aligns with product goals and resonates with user needs.
- You will translate technical specifications into benefit-led messaging that resonates with both users and business stakeholders.
- You will use tools such as Figma, Gong, Amplitude, and Salesforce to manage projects, analyze data, and create presentations, with a focus on data-driven decision-making and content creation.
Requirements
- 6+ years of experience in Product Marketing roles, with several years in B2B SaaS. Experience in marketing technology is a plus.
- You are experienced in collaborating closely with Product Managers, commercial teams, and cross-functional teams.
- You are passionate about understanding the product in-depth and sharing that knowledge and customer impact across the company. Being a product advocate is something that excites you!
- You are comfortable with user data and have experience in industry and customer research.
- You excel at translating technical product information into clear, accessible insights that empower internal teams, and you proactively advocate for the product through presentations, demos, and hands-on knowledge sharing.
- You've been successfully guiding, influencing, and collaborating with cross-functional teams such as product, engineering, and sales.
- You speak and write English fluently.
Benefits
- At least 5 weeks of holiday (PTO)
- Paid educational and well-being days off
- Home office setup budget
- Annual salary review
- Localized benefits
- Invite to our summer company meet-up in Switzerland
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product marketingB2B SaaScustomer researchdata analysistechnical specificationsvalue propositionsmarketing planscontent creationdata-driven decision-makinguser data
Soft skills
collaborationcommunicationadvocacyinfluencepresentation skillsknowledge sharingrelationship managementteam alignmentproblem-solvingpassion for product
