Freshworks

Marketing

• Drive growth across our Americas channel ecosystem, spanning resellers, VARs, and distributors in North America (US) and LATAM (Brazil, Mexico, Subtropical South America)
• Serve as the GTM engine behind our partner-led growth, accelerating pipeline through targeted co-marketing programs, strategic field activations and scalable partner enablement
• Work directly with influential distributors and high-growth VAR partners to expand Freshworks’ reach, strengthen brand presence and amplify sales momentum across diverse markets
• Build joint marketing plans with key distributors, top resellers and strategic VARs to drive MQCs, SAOs and pipeline
• Develop localized GTM motions for NA & LATAM markets (Brazil, Mexico, Subtropical South America), tailor messaging and adapt program assets
• Ability to advise or execute high-impact co-marketing programs: webinars, roundtables, digital campaigns, partner-led events and industry sponsorships.
• Drive through-partner marketing using campaign-in-a-box assets, content syndication and distributor-led amplification
• Manage MDF planning, approvals, and ROI, ensuring investments ladder into the regional revenue plan
• Collaborate with Channel Sales leaders to ensure cohesive field execution and shared goals
• Nurture partner advocacy by identifying and showcasing case studies, customer wins and co-selling success
• Track and report performance metrics across MQCs, SAOs, events and pipeline contribution by partner type
• Participate and represent partner marketing in quarterly business reviews with key reseller, VAR and distributor leaders
• Maintain operational rigor across program calendars, partner communications and system updates (SFDC)
• Collaborate with cross-functional teams such as Sales, Partnerships, Product, Product Marketing, Field Marketing, & Customer Advocacy to ensure partners' visibility in the Freshworks ecosystem & vice versa

Lead – Americas Partner Marketing

Customer Success Manager

• Freshworks is seeking a Lead - Customer Success to help manage and grow some of Freshworks’ largest accounts.
• Our Lead - Customer Success are responsible for driving product adoption, retention, and account growth across a portfolio of customers.
• With deep domain expertise in Helpdesk, Chat, AI, and Telephony, they serve as a consultative partner to customers- engaging at key points in the lifecycle to align Freshworks solutions to business goals.
• By delivering tailored recommendations based on customer maturity and industry best practices, they help customers realize measurable value, minimize churn risk, and identify strategic expansion opportunities in collaboration with Sales.
• Internally, they act as a key conduit of customer insight - partnering cross-functionally with Sales, Product, Engineering, Support, and Marketing to ensure the voice of the customer shapes roadmap priorities, innovation efforts, and go-to-market alignment.
• Build and nurture relationships with Mid-Market and Enterprise customers by aligning Freshworks solutions to their strategic goals and EX vision.
• Create and manage detailed success plans tied to customer business objectives, key milestones, and desired outcomes to ensure consistent engagement and value realization.
• Track and analyze product usage patterns to proactively identify risks, improve adoption, and deliver measurable business impact.
• Lead strategic conversations using benchmarks, best practices, and maturity assessments to guide customers toward their future-state goals.
• Provide guidance on AI capabilities, industry trends, and the Freshworks roadmap to help customers adopt innovative solutions that improve operational efficiency.
• Plan and deliver impactful quarterly business reviews tailored to customer goals, focusing on ROI, usage metrics, and strategic alignment; travel onsite as needed.
• Build trusted stakeholder relationships to detect and address competitive risks early, strengthening customer confidence in Freshworks.
• Act as the primary point of contact for success-related initiatives, managing escalations with urgency and coordinating across teams to ensure resolution.
• Represent the voice of the customer within Freshworks, sharing actionable insights with Product, Engineering, Support, and Marketing to influence product evolution and customer-centric decisions.
• Partner with Sales to drive account expansion by uncovering new teams, geographies, or product opportunities in alignment with customer growth plans.

Lead, Customer Success – Top-Tier Accounts

SEO Marketing

• Lead SEO strategy and execution, driving organic growth and optimizing Freshworks’ digital presence
• Manage SEO agency and external partners, ensuring best-in-class strategies and execution
• Oversee a small but mighty team of DG content creators, producing high-impact content for top, middle, and bottom-funnel leads
• Develop and optimize demand generation content journeys, ensuring seamless audience experiences across channels
• Partner with campaign managers, brand, product marketing, and cross-functional teams to align SEO and DG content with marketing goals
• Own content performance tracking and reporting, using data-driven insights to improve organic visibility and conversion
• Stay ahead of SEO trends, AI-driven content strategies, and search engine algorithm updates
• Implement SEO best practices for multi-region, multi-language enterprise websites
• Spearhead website migrations, CMS transitions, and technical SEO enhancements
• Lead technical SEO initiatives, including site architecture, crawlability, indexation, schema markup, Core Web Vitals, and page speed optimizations
• Collaborate with engineering and web development teams to implement structured data, optimize JavaScript rendering, and ensure SEO-friendly site performance
• Innovate with AI, personalization, and marketing automation to scale content and enhance engagement

Director of SEO, Demand Generation Content

• Proactively engage with customers based on defined engagement models
• Establish and nurture relationships with key customer stakeholders
• Act as the primary point of contact and a trusted advisor for your customer portfolio
• Develop and maintain deep product knowledge across all Freshworks product lines
• Conduct effective product demonstrations and design solutions that address specific business needs
• Own two key metrics: increasing product adoption and ensuring customer retention
• Work closely with internal cross-functional teams to ensure customer issues are resolved

Customer Success Specialist – Top-Tier

Account Executive

• Engage, Discover & Drive Results: Execute territory strategies to win new enterprise business
• Execute the Sales Process: Lead the full sales cycle, from prospecting to negotiation and closure
• Articulate Value: Build trusted relationships with C-level executives
• Learn & Collaborate: Partner with various internal teams to deliver seamless customer experiences
• Hunt & Prospect: Develop and manage a robust, high-quality pipeline

Account Executive – Strategic

• Execute territory strategies to win new enterprise business and exceed growth targets
• Lead the full sales cycle from prospecting to negotiation and closure
• Build trusted relationships with C-level executives and technical decision-makers
• Stay informed on competitive dynamics and product innovation to articulate value
• Partner with Business Development, Pre-Sales, Marketing, Implementations, Billing, and Deal Desk
• Mentor and coach colleagues to uplift team performance
• Develop and manage a robust pipeline with accurate forecasting and opportunity tracking
• Travel, as required, to engage with customers in person

Account Executive – Enterprise

Account Manager

• As a Lead - Account Manager at Freshworks, you’ll be responsible for driving sales into existing defined accounts in the UK and Ireland region.
• Your accounts will all have strategic importance to the growth of the region.
• You will collaborate with teams across Freshworks to manage all aspects of the sales process including business development, lead management, qualification, evaluation, and closing.
• You will advocate multiple Freshworks product lines and as a brand ambassador, you will champion our innovative Software-as-a-Service products to make organisations more productive, efficient and customer-oriented.
• Along with your manager, define and execute plans for your accounts, and then exceed your sales goals through stakeholder mapping, prospecting, qualifying, and closing opportunities.
• Develop and manage your sales pipeline, by assessing and moving many activities simultaneously.
• Grow, manage and track customer contact and install base within your accounts.
• Act as a guide and strategic partner to your accounts by becoming intimately knowledgeable about their key business challenges.
• Partner closely with Customer Success Managers on your accounts to focus on both retention and growth of customer portfolio.
• Leverage insight and product adoption knowledge shared by CSMs to target growth opportunities in your accounts.
• Use resources effectively, including MRE, SDR, Pre-Sales, Support, Project Managers and Product Marketing Managers to meet your sales goals.
• Provide regular reporting of pipeline and forecasting.
• Keep abreast of competition, competitive issues and products.
• Participate in team-building and company-growth activities including strategy setting, sales training, marketing efforts and customer care.
• Travel to customer locations in support of sales efforts as and when required.

Lead Account Manager

Solutions Engineer

• Collaborating with our Enterprise customers to identify and address their most critical business challenges.
• Supporting the sales team by conducting discovery calls and delivering product demonstrations for active deals.
• Gathering requirements effectively to clearly define customer problems.
• Building and presenting compelling demonstrations of Freshworks products.
• Articulating the value of Freshworks solutions to a variety of audiences.
• Embracing lifelong learning and continuously developing your skills.
• Evangelizing the refreshing user experience offered by the Freshworks platform.

Lead – Solution Engineer

• Lead Freshworks’ efforts to build transformative partnerships with global enterprise organizations
• Craft and deliver high-value strategies to optimize customer experience
• Collaborate with internal teams for customized solutions
• Engage C-suite executives and global teams
• Manage high-value pipeline with long sales cycles
• Build long-term relationships with stakeholders

Account Executive – Enterprise, CX

• Lead executive alignment workshops across strategic and global accounts.
• Defines value messaging across C-suite buying committees.
• Lead discovery workshops, shape customer requirements, and influence deal strategy to drive technical wins.
• Deliver compelling and customized product demonstrations aligned to map digital transformation using industry use cases, ROI models, and value storytelling.
• Collaborate with AEs, product teams, and solution architects to shape scalable, secure, and future-ready solutions.
• Contribute to competitive strategies, offer technical insights, and proactively mentor junior team members (IC1–IC3).
• Translate complex customer needs into clear solution architectures, including integrations, APIs, and security considerations.
• Champion technical excellence and industry best practices through presentations, internal enablement, and customer engagements.
• Advises leadership on innovation, GTM.

Principal Solutions Engineer

• As an Account Executive, Enterprise (Higher Education), you will play a pivotal role in expanding Freshworks’ footprint within Higher Education institutions. This role focuses on engaging multiple stakeholders across colleges and universities, delivering customized ITSM and EX solutions, and empowering institutions to drive productivity and employee satisfaction through our advanced software. You’ll thrive in complex, consultative sales processes with high-budget deals and medium-to-long sales cycles, helping Higher Education institutions improve employee workflows and IT efficiency.
• Key Responsibilities
• Solution Selling: Develop tailored ITSM and EX strategies for Higher Education clients, demonstrating how Freshworks’ solutions optimize productivity and enhance faculty and staff engagement.
• Stakeholder Management: Collaborate with diverse decision-makers, including administrators, IT leaders, and HR departments, to address unique challenges within Higher Education institutions and deliver impactful outcomes.
• Pipeline Management: Build, maintain, and execute a robust sales pipeline, ensuring consistent progress through medium- to long-term sales cycles tailored to the Higher Education sector.
• Customized Engagements: Create and present compelling value propositions that align with institutional goals, priorities, and budgets.
• Collaborative Approach: Partner with Marketing, Solutions Engineers, and Customer Success teams to create seamless, end-to-end experiences for prospects and clients in the Higher Education vertical.

Account Executive – Enterprise, SLED

• Hire, manage, and mentor a team of CSM leaders and individual contributors
• Drive customer outcomes, retention, and expansion through proactive account management and value-focused engagement
• Act as a sponsor for key accounts, building trust with customer stakeholders and aligning solutions with their strategic goals
• Lead cross-functional initiatives to enhance CSM workflows and improve the customer lifecycle
• Provide clear, consistent reporting and insights to senior leadership, flagging key risks and sharing customer feedback

Senior Manager – Customer Success

• Partner with mid-sized businesses (500 - 1,000 employees) to enhance employee experience (EX)
• Lead value-based conversations around ITSM, onboarding, and employee engagement
• Build and manage pipeline through prospecting, virtual selling, and discovery
• Manage and close mid-sized opportunities from negotiation through final agreement
• Collaborate with Marketing, Solutions Engineering, and Customer Success
• Hybrid role with onsite expectations 3x/week at Boston, MA office (Tues-Thurs)

Account Executive, Mid-Market

• Partner with enterprise customers to understand strategic business challenges and recommend impactful solutions using the Freshworks platform
• Lead discovery workshops, shape customer requirements, and influence deal strategy to drive technical wins
• Deliver compelling and customized product demonstrations aligned to industry use cases, ROI models, and value storytelling
• Collaborate with AEs, product teams, and solution architects to shape scalable, secure, and future-ready solutions
• Contribute to competitive strategies, offer technical insights, and proactively mentor junior team members
• Translate complex customer needs into clear solution architectures, including integrations, APIs, and security considerations
• Champion technical excellence and industry best practices through presentations, internal enablement, and customer engagements

• Develop tailored ITSM and EX strategies for enterprise clients, demonstrating how Freshworks’ solutions enhance productivity and employee engagement.
• Collaborate with diverse decision-makers across departments to address their unique challenges and deliver impactful outcomes.
• Build, maintain, and execute a robust sales pipeline, ensuring consistent progress through medium- to long-term sales cycles.
• Create and present compelling value propositions that align with enterprise customer goals and budgets.
• Partner with Marketing, Solutions Engineers, and Customer Success teams to create seamless end-to-end experiences for prospects and clients.

Account Executive, Enterprise

• Collaborating with Enterprise customers to identify and address critical business challenges
• Supporting the sales team by conducting discovery calls and delivering product demonstrations for active deals
• Gathering requirements to clearly define customer problems
• Building and presenting compelling demonstrations of Freshworks products
• Articulating the value of Freshworks solutions to a variety of audiences
• Embracing lifelong learning and continuously developing skills
• Evangelizing the refreshing user experience offered by the Freshworks platform

Lead Solution Engineer

Engineer

Lead Strategic Value Engagements: Drive high-impact discovery and value engineering initiatives with executive stakeholders at strategic accounts; act as a trusted advisor and consultative partner throughout the sales cycle.
Develop Executive-Level Business Cases: Create ROI/TCO analyses, scenario-based value models, and custom C-suite presentations tailored to complex enterprise needs.
Scale Value Engineering Globally: Contribute to the development of scalable tools, frameworks, and templates that enable global teams to execute value-driven sales strategies.
Influence GTM Strategy: Partner with senior leadership across Sales, Marketing, and Product to infuse customer value insights into messaging, positioning, and product roadmap alignment.
Coach & Mentor: Support onboarding and continuous enablement of Senior Value Engineers and cross-functional sellers on value methodologies and customer business outcomes.
Drive External Thought Leadership: Represent Freshworks at industry events, webinars, and customer advisory boards to promote our value-first perspective and elevate brand credibility.
Benchmarking & Market Insights: Leverage internal data and external research to define business benchmarks, industry trends, and value impact metrics that support strategic account planning.

Principal Value Engineer

• Collaborating with Enterprise customers to identify and address their most critical business challenges.
• Supporting the sales team by conducting discovery calls and delivering product demonstrations for active deals.
• Gathering requirements effectively to clearly define customer problems.
• Building and presenting compelling demonstrations of Freshworks products.
• Articulating the value of Freshworks solutions to a variety of audiences.
• Embracing lifelong learning and continuously developing your skills.
• Evangelizing the refreshing user experience offered by the Freshworks platform.

Lead - Solution Engineer

• Develop tailored ITSM and EX strategies for enterprise clients, demonstrating how Freshworks’ solutions enhance productivity and employee engagement
• Stakeholder Management: Collaborate with diverse decision-makers across departments to address their unique challenges and deliver impactful outcomes
• Pipeline Management: Build, maintain, and execute a robust sales pipeline, ensuring consistent progress through medium- to long-term sales cycles
• Customized Engagements: Create and present compelling value propositions that align with enterprise customer goals and budgets
• Collaborative Approach: Partner with Marketing, Solutions Engineers, and Customer Success teams to create seamless end-to-end experiences for prospects and clients
• You’ll thrive in complex, consultative sales processes with high-budget deals and medium-to-long sales cycles

Lead – Americas Partner Marketing

Lead, Customer Success – Top-Tier Accounts

Director of SEO, Demand Generation Content

Customer Success Specialist – Top-Tier

Account Executive – Strategic

Account Executive – Enterprise

Lead Account Manager

Lead – Solution Engineer

Account Executive – Enterprise, CX

Principal Solutions Engineer

Account Executive – Enterprise, SLED

Senior Manager – Customer Success

Account Executive, Mid-Market

Principal Solutions Engineer

Account Executive, Enterprise

Lead Solution Engineer

Principal Value Engineer

Lead - Solution Engineer

Account Executive - Strategic