Fresha

Head of Brand and Content Marketing

Fresha

full-time

Posted on:

Location Type: Office

Location: London • 🇬🇧 United Kingdom

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Job Level

Lead

About the role

  • Own Fresha’s communications strategy, including corporate comms, executive visibility, media engagement, and general response.
  • Develop and oversee an integrated content strategy across corporate blog, landing pages, newsletters, and social media; drive consistent, high-volume, high-quality output.
  • Manage PR agencies to deliver measurable media coverage and digital backlinks that strengthen Fresha’s reputation and SEO authority.
  • Design and scale global influencer and ambassador initiatives that amplify Fresha’s reach and credibility.
  • Lead communications for conferences, panels, and speaking opportunities; shape messaging that positions Fresha as the category leader in beauty and wellness tech.
  • Coach and mentor a junior but ambitious team, elevating their skills while building a culture of creativity and accountability.
  • Report directly to the CEO and collaborate across C-suite, product, marketing and commercial teams.
  • Embedded in in-person culture; requires working from the London office five days a week.

Requirements

  • Leadership experience in brand, communications, PR, or content leadership within tech or SaaS.
  • Proven success leading corporate comms, media relations, and crisis comms at a senior level, including C-suite exposure.
  • Content leadership expertise with a track record of building and scaling multi-channel content strategies.
  • Digital PR & Media: strong ability to generate media coverage and digital visibility that drives measurable outcomes.
  • Influencer marketing experience: built and managed influencer/ambassador programs at scale.
  • Executive presence: confident working directly with the CEO and influencing senior leaders.
  • Adaptability: comfortable with shifting priorities in a high-growth, fast-changing environment.
  • Creative mindset: brings bold, innovative ideas and ability to execute within resource constraints.
  • Willingness to work in-person from the London office five days a week.
Benefits
  • Inclusive workforce: culture where individuals of all backgrounds feel comfortable and everyone receives fair consideration for employment.
  • Accessibility support during the interview process and after joining if required.

ATS Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
communications strategycontent strategymedia relationsdigital PRinfluencer marketingcrisis communicationsSEO authoritymulti-channel content strategiesexecutive visibilitymeasurable outcomes
Soft skills
leadershipcoachingmentoringcreativityadaptabilityexecutive presencecollaborationcommunicationaccountabilityinnovation
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