Ford Motor Company

Senior Product Manager, Vehicle Care, Customer

Ford Motor Company

full-time

Posted on:

Origin:  • 🇺🇸 United States

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Job Level

Senior

About the role

  • Define and own the FordPass Vehicle Care strategy: establish vision, goals, and investment areas for Vehicle Care within the FordPass mobile application
  • Identify and prioritize FordPass features by deeply understanding customer and dealer needs through research, data analysis, and direct engagement; translate needs into a prioritized backlog and roadmap
  • Drive integration with dealer systems, SAGE backend data sources, and connected vehicle data to provide a unified, data-rich mobile experience
  • Collaborate closely with UX/UI designers and mobile app engineering teams to prototype, iterate, and deliver intuitive mobile interfaces and features
  • Plan and execute discovery, iterative experiments, and validation activities to test new FordPass concepts and gather customer feedback
  • Analyze usage data, customer feedback, and business metrics (e.g., feature adoption, service appointment conversion, parts revenue impact) and define KPIs/OKRs to measure success
  • Develop clear product requirements and compelling pitches to articulate the value and details of new FordPass features to stakeholders
  • Lead cross-functional alignment across Product, Design, Engineering, Business, Marketing, Legal, and Dealer Operations to ensure successful development and launch
  • Engage deeply with users, dealers, and internal stakeholders to address the current $482M lost parts revenue opportunity and deliver end-to-end ownership of product outcomes

Requirements

  • Bachelor's degree required
  • 5+ years of progressive experience in a product management role, ideally with a focus on mobile applications or digital customer experiences
  • 5+ years of proven customer research experience
  • Have gone 0 to 1 with a specific digital product launch as the Lead Product Manager
  • Proven experience using data and analytics to inform product decisions and influence stakeholders, including executive leadership (preferred)
  • Demonstrated experience with mobile feature delivery, including making prioritization decisions and managing tradeoffs in app development cycles (preferred)
  • Strong ability to work independently and effectively collaborate across internal and external organizations (preferred)
  • Experience defining and working with KPIs and OKRs to measure mobile product success (preferred)
  • Experience facilitating user interviews, usability testing, and other market research activities, particularly for mobile applications (preferred)
  • Adaptable and able to handle a high amount of variability and complexity in automotive and mobile ecosystems (preferred)
  • Experience working with connected vehicle platforms, telematics data, or automotive mobile applications (preferred)
  • Experience with vehicle diagnostics data, prognostics, or automotive health monitoring systems (preferred)
  • Exceptional verbal and written communication skills, with the ability to clearly articulate complex concepts and present effectively to senior leadership (preferred)
  • Excellent business judgment and demonstrated ability to think and act both strategically and tactically in customer-facing product environments (preferred)
  • Visa sponsorship is not available for this position
  • Candidates must be legally authorized to work in the United States; verification of employment eligibility will be required at the time of hire