Fencing Supply Group

Account Executive

• Grow Trex Composite Fencing sales by converting share from wood, vinyl, and competitive composite products
• Develop deep understanding of local market dynamics, competitor offerings, and pricing structures
• Influence product selection at the contractor and homeowner level through education and value-based selling
• Track and grow composite penetration within targeted accounts and territories
• Identify high-potential residential fencing contractors within the assigned territory
• Recruit, onboard, and activate contractors into a strategic partnership with FSG and Trex
• Drive consistent quoting behavior where Trex Composite Fencing is included on every applicable project estimate
• Establish Trex as the contractor’s trusted premium fencing solution, not an occasional upgrade
• Support in-field training, product demos, lunch-and-learns, and jobsite visits
• Educate contractors on Trex product features, performance benefits, installation best practices, and homeowner value propositions
• Support contractors with quoting tools, samples, and sales enablement materials
• Coach contractors on how to present Trex confidently—even when homeowners initially focus on wood or vinyl pricing
• Build strong working relationships with contractors, dealers, and internal partners
• Collaborate closely with Inside Sales, Customer Service, and Operations to ensure excellent contractor experience
• Act as the voice of the market by providing feedback on product performance, objections, and competitive threats
• Execute territory plans aligned to growth targets, contractor activation goals, and composite share objectives
• Track activity metrics (contractor visits, trainings, demos, quotes written) and performance metrics (revenue, installs, share growth)
• Maintain accurate CRM records and forecasting

Territory Sales Representative

Sales

• Develop and execute comprehensive regional sales strategies that align with the company’s vision and deliver above-market profitable growth.
• Drive revenue growth by identifying new opportunities and refining sales approaches to increase market share.
• Lead a team of 12 sales professionals, providing coaching and guidance to achieve company revenue growth and profitability targets.
• Attract, assess, and develop high-performing talent with a focus on continuous development and effective recruiting.
• Implement and reinforce structured sales processes and tools to identify and qualify prospects, set new customer acquisition targets, and optimize OSR territories and account assignments.
• Leverage Power BI and other analytical tools to monitor KPI performance, identify trends in account activity, analyze wins and losses, and use insights to adapt strategies and optimize sales efforts.
• Lead customer and account development through structured planning meetings and detailed business reviews.
• Build and nurture relationships with key accounts, ensuring customer needs are addressed through tailored solutions that support long-term partnerships.
• Provide leadership, coaching, and professional development to Outside Sales Representatives (OSRs), strengthening capabilities, fostering continuous improvement, and positioning the team to succeed in a competitive market.
• Partner with cross-functional teams to promote clear organizational communication and alignment, enabling a cohesive approach to customer engagement, problem-solving, and value creation.
• Build sales capabilities that enable the team to capture the largest opportunities and accelerate growth
• Apply a continuous improvement mindset to sales optimization, emphasizing proactivity, efficiency, and sustainable growth.
• Effectively engage with senior leadership and ownership partners to communicate plans, progress, and performance outcomes.

Regional Sales Director – South Region

• Develop and execute comprehensive regional sales strategies that align with the company's vision.
• Drive revenue growth by identifying new opportunities and refining existing sales approaches to capture market share.
• Lead a team of 12 sales professionals and provide coaching and guidance to ensure that company revenue growth and profitability targets are achieved.
• Assess and attract superior talent with a focus on continuous people development and recruiting.
• Implement and reinforce the use of structured sales processes and tools to identify and qualify prospects, set new customer acquisition targets, and update OSR territories and account assignments.
• Leverage Power BI and other analytical tools to track and report on KPI performance, identifying trends with account activity, including wins/losses and growth metrics.
• Use these insights to adapt strategies and optimize sales efforts.
• Lead customer and account development through structured planning meetings and detailed business reviews.
• Establish and nurture relationships with key accounts, ensuring customer needs are met with tailored solutions that drive long-term partnerships.
• Provide leadership, coaching, and professional development to Outside Sales Representatives (OSRs).
• Focus on enhancing their capabilities, fostering a culture of continuous improvement, and positioning them to succeed in a competitive market.
• Partner with cross-functional teams to ensure seamless organizational communication and alignment.
• Facilitate a cohesive approach to customer engagement and problem-solving, maximizing value for customers and the company.
• Create sales capability to ensure we are capturing the largest opportunities to drive growth.
• Effectively interface with senior leadership and ownership partners as required to report on plans and progress.

Regional Sales Director – North to Midwest

• Grow Trex Composite Fencing sales by converting share from wood, vinyl, and competitive composite products
• Develop deep understanding of local market dynamics, competitor offerings, and pricing structures
• Influence product selection at the contractor and homeowner level through education and value-based selling
• Track and grow composite penetration within targeted accounts and territories
• Identify high-potential residential fencing contractors within the assigned territory
• Recruit, onboard, and activate contractors into a strategic partnership with FSG and Trex
• Drive consistent quoting behavior where Trex Composite Fencing is included on every applicable project estimate
• Establish Trex as the contractor’s trusted premium fencing solution
• Support in-field training, product demos, lunch-and-learns, and jobsite visits
• Educate contractors on Trex product features, performance benefits, installation best practices, and homeowner value propositions
• Coach contractors on how to present Trex confidently
• Build strong working relationships with contractors, dealers, and internal partners
• Collaborate closely with Inside Sales, Customer Service, and Operations to ensure excellent contractor experience