Product Manager, Audience Insights, Monetization
Experian
full-time
Posted on:
Location Type: Remote
Location: Remote • Colorado • 🇺🇸 United States
Visit company websiteSalary
💰 $89,865 - $155,767 per year
Job Level
Mid-LevelSenior
About the role
- Own reporting and insights for Experian's syndicated, branded, custom, and partner audiences across platforms.
- Monitor adoption, usage, revenue contribution, and latest metrics.
- Build insights and actions from platform reporting, transforming revenue insights into strategies that guide product direction.
- Apply AI/ML techniques to surface hidden patterns, predict audience performance, and recommend actions.
- Drive adoption and monetization through taxonomy refinements, naming strategies, packaging, and pricing experiments.
- Track latest AdTech trends and recommend how Experian should adapt.
Requirements
- 5+ years of Product Management experience in AdTech, ideally with data monetization or audience products.
- Experience with buyer activities across planning, activation, and measurement.
- Proficiency in AdTech auctions and knowledge of DSPs, DMPs, CDPs, and SSPs.
- Experience interpreting complex data and translating it into applicable insights.
Benefits
- Great compensation package and bonus plan.
- Core benefits including medical, dental, vision, and matching 401K.
- Flexible work environment, ability to work remote, hybrid or in-office.
- Flexible time off including volunteer time off, vacation, sick and 12-paid holidays.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
AI techniquesML techniquesdata interpretationreportinginsights generationrevenue strategiestaxonomy refinementpricing experimentsaudience performance predictionAdTech metrics
Soft skills
strategic thinkingcommunicationdata-driven decision makingadaptabilitycollaboration