eduCLaaS

SEO Marketing

• Develop, implement, and manage end-to-end SEO strategies across on-page, off-page, and technical SEO to improve organic search visibility and ranking across major search engines.
• Conduct thorough keyword research and competitive analysis to identify high-value opportunities and inform content strategy decisions.
• Perform comprehensive technical SEO audits, identifying and resolving issues related to site speed, crawlability, indexation, structured data, Core Web Vitals, and mobile optimization.
• Collaborate closely with content writers, developers, and designers to ensure all digital assets are fully optimized for search engines without compromising user experience.
• Build and manage a high-quality backlink profile through strategic link-building campaigns, digital PR, and outreach initiatives.
• Monitor, analyze, and report on key SEO performance metrics using tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or Moz — translating data into actionable insights for stakeholders.
• Stay current with the latest Google algorithm updates, SEO best practices, and emerging trends to proactively adapt strategies.
• Optimize local SEO presence for relevant markets, including Google Business Profile management and local citation building.

SEO Specialist

• Develop, implement, and manage end-to-end SEO strategies across on-page, off-page, and technical SEO to improve organic search visibility and ranking across major search engines.
• Conduct thorough keyword research and competitive analysis to identify high-value opportunities and inform content strategy decisions.
• Perform comprehensive technical SEO audits, identifying and resolving issues related to site speed, crawlability, indexation, structured data, Core Web Vitals, and mobile optimization.
• Collaborate closely with content writers, developers, and designers to ensure all digital assets are fully optimized for search engines without compromising user experience.
• Build and manage a high-quality backlink profile through strategic link-building campaigns, digital PR, and outreach initiatives.
• Monitor, analyze, and report on key SEO performance metrics using tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or Moz — translating data into actionable insights for stakeholders.
• Stay current with the latest Google algorithm updates, SEO best practices, and emerging trends to proactively adapt strategies.
• Optimize local SEO presence for relevant markets, including Google Business Profile management and local citation building.
• Support paid search and content marketing teams with SEO insights to ensure a cohesive, integrated digital marketing approach.
• Develop and maintain SEO documentation, guidelines, and training materials for internal teams.