SEO Strategist
Directive
Search Engine Optimization Strategist
Directive
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Client-facing Content Strategist (Account Strategist, Content & SEO internally) responsible for day-to-day client deliverables and custom client strategies
- Create, manage, and revise holistic marketing and content strategies using project phase, client goals, campaigns, and historical performance
- Work closely with Associate Director for strategy reviews and roadblocks
- Craft creative briefs and content campaigns based on competitor and audience insights
- Set measurable goals for clients using analytics and reporting tools and present goals alongside Associate Director
- Ensure strategy execution through project management: delegate tasks, use Asana, partner with Project Managers, and coordinate with writers and designers
- Proactively communicate timelines, progress, roadblocks, and opportunities to clients and internal leadership via Slack, bi-weekly meetings, and regular deliverables
- Regular reporting cadence: bi-weekly meetings, monthly reports, quarterly reports, and bi-annual business review presentations
- Look for upsell/cross-sell opportunities and ask for referrals as part of account growth
Requirements
- Proven track record of success around implementing SEO principles and content strategy: keyword research, on-page optimization, and link building
- Analytical insight: ability to analyse website traffic and SEO metrics using tools like Google Analytics
- Strong Communication skills: comfortable client facing and owning relationships with key stakeholders
- Strong familiarity with industry tools such as Google Search Console, Google Analytics, SEMRush, Ahrefs, Screaming Frog/crawling tools
- Must have agency experience
- Must have B2B tech and/or SaaS experience
- Proven organisational, project, and time management skills
- Ability to craft creative briefs and compelling content campaigns with a focus on ideation based on competitor and audience insights
- Experience using Asana for project management
- Ability to set goals using data sources including Google Analytics, CRM data, SEMRush, and Ahrefs
- Ability to remain stationary for extended periods, observe and interpret written and/or verbal communication, reliable internet access, and a professional background
Benefits
- 🏠 We have a set living wage at Directive
- 🙏 Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle
- Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents
- 🧠 Mental - Access to certified therapists through Spring Health, membership to Headspace
- 💪 Physical - Gympass
- 🛫 Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave
- 💰 Financial - Traditional and Roth 401(k) with a 3% company match
- 🌟 Bonus - Annual bonus based on tenure, which scales in total amount over time
- 🌴 Annual Anniversary Trip with peers and executive leadership for fun and entertainment!
- Remote-first work with ability to work from anywhere in the US and optional state-of-the-art offices in Irvine, California
- Company-provided laptop options (PC or Mac available)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
SEO principleskeyword researchon-page optimizationlink buildinganalyticscontent strategyproject managementcreative briefscontent campaignsdata analysis
Soft skills
strong communicationclient-facingrelationship managementorganizational skillsproject management skillstime managementproactive communicationanalytical insightideationproblem-solving
