SEO Strategist
Directive
SEO Manager
Directive
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Create custom SEO and content strategies for enterprise B2B/SaaS clients and implement best practices
- Use project phase, client marketing goals, ongoing campaigns, and historical performance to optimize strategies
- Craft creative briefs and content campaigns driven by competitor and audience insights
- Apply LTV:CAC modeling, Customer Generation methodology, Share of SERP, and Content Production best practices
- Set client goals using data sources like Google Analytics, CRM, SEMRush, and Ahrefs; get goals approved by Associate Director
- Manage project execution via Asana: delegate tasks, partner with Project Managers, and ensure timely delivery and quality
- Work closely with content writers and designers to complete content campaigns and maintain client standards
- Serve as main interface between clients and internal teams; proactively communicate via Slack and bi-weekly meetings
- Report progress on NSMs with bi-weekly meetings, monthly and quarterly reports, and bi-annual business reviews
- Identify upsell, cross-sell, and referral opportunities and pursue account growth
Requirements
- Proven track record of success around implementing SEO principles and content strategy: keyword research, on-page optimization, and link building
- Analytical insight: ability to analyse website traffic and SEO metrics using tools like Google Analytics
- Strong Communication skills: comfortable client facing and owning relationships with key stakeholders
- Strong familiarity with industry tools such as Google Search Console, Google Analytics, SEMRush, Ahrefs, Screaming Frog/crawling tools
- Proven organisational, project, and time management skills
- Genuine enthusiasm for digital marketing, SEO and Content
- Must have agency experience
- Must have B2B tech and/or SaaS experience
- Ability to operate a laptop, use computer software platforms, reliable internet access, and professional background
- Use of the project management tool Asana is required
Benefits
- We have a set living wage at Directive
- Medical, dental, vision plans, disability, and life insurance coverage for you and your family
- 100% employer-paid plan for you and a 50% employer contribution for your dependents
- Mental - Access to certified therapists through Spring Health, membership to Headspace
- Physical - Gympass
- Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave
- Financial - Traditional and Roth 401(k) with a 3% company match
- Bonus - Annual bonus based on tenure, which scales in total amount over time
- Annual Anniversary Trip with peers and executive leadership
- Remote-first work with option to use state-of-the-art offices in Irvine, California
- Employer-provided laptop (PC or Mac available) and required office productivity tools
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
SEOcontent strategykeyword researchon-page optimizationlink buildingLTV:CAC modelingCustomer Generation methodologyShare of SERPcontent production best practicesdata analysis
Soft skills
strong communicationorganizational skillsproject managementtime managementclient relationship managementproactive communicationteam collaborationanalytical insightcreativityenthusiasm for digital marketing
