DEPT®

Influencer Marketing

• Help define what “best-in-class” influencer work looks like at DEPT®, from briefing processes to creative formats and talent approach.
• Drive the creative development of influencer-first ideas in response to client briefs, bringing strong cultural awareness and platform knowledge to the table.
• Collaborate closely with Creative, Strategy, and Client Services teams to ensure influencer thinking is embedded early and meaningfully in our work.
• Identify opportunities to elevate and evolve our influencer product across process, partnerships and tools.
• Oversee campaign planning and delivery ensuring high standards in both creativity and execution, while maintaining a strong strategic lens throughout.
• Guide the development of influencer approaches that ladder up to brand, comms, and cultural objectives ensuring creators are not just a fit aesthetically, but strategically.
• Work closely with the team to match talent to campaign goals and creative direction, using audience insights, platform trends, and brand positioning to inform selection.
• Contribute to the shaping of key messaging, creative narratives, and content formats that feel native to the creator’s style while delivering on client KPIs.
• Act as a mentor and line manager to junior and mid-level team members, providing clear guidance, feedback, and growth opportunities.
• Run team sessions and reviews to share learnings, creative inspiration, and improve quality of output across the board.
• Contribute to onboarding and training of new joiners, ensuring consistency and cohesion across the influencer team.
• Be an advocate for the influencer discipline internally, helping other departments understand how and when to plug us in.

Influencer Lead

Account Manager

• Maintaining an advanced understanding of primary paid media channels and how they fit within the funnel – to include Google Ads, Microsoft Ads, Apple Search Ads, etc.
• Driving account strategy geared towards achieving or exceeding client efficiency and growth goals.
• Developing and executing the appropriate account management monitoring and optimization techniques to drive performance toward client targets and budgets.
• Quantifying and prioritizing initiatives that will have the greatest impact on account performance.
• Driving the creation of client roadmaps, testing plans, reports/dashboards, and QBRs/FBRs to meet client needs.
• Managing the performance of designated client portfolio to client performance goals and practicing good stewardship of client budgets.
• Writing, reviewing and ensuring that agendas meet client needs for status calls and adhere to all important and upcoming management updates.
• Effectively leading client calls, speaking to completed projects, performance, and planned initiatives/long-term optimization strategy.
• Ensuring all account management efforts go through a QA process and are executed/delivered error-free.
• Owning the relationship between DEPT® and dedicated platform reps (i.e. Google). Working with reps to identify and vet new opportunities while maintaining platform best practices, etc.
• Owning the paid media strategic roadmap on all accounts and supporting the Account Lead to help in coordinating initiatives with growth teams for the holistic client roadmap.
• Manage at least one direct report, working closely to develop this team member's skills while efficiently helping to move the accounts forward.

Senior Account Manager, Google App Campaigns

Growth Marketing

• As part of the sales team, you will be responsible for driving revenue growth by leading strategic workstreams within pitches, articulating the value of core solutions, contributing to pitch strategy and content, and managing small-to-mid-sized deals.
• Your focus will be on selling branding & experience design, campaign strategy and execution, media management, data solutions, ecommerce, ai transformation, product innovation & development, systems integration and much more.
• You must have a broad understanding of a range of industry verticals and the ability to develop pitch strategies demonstrating DEPT®’s capabilities.
• You must be able to quickly build trust and rapport, ask the right questions, and bring a strategic approach to selling agency solutions.

Growth Manager

• Provide vital production support for the account team
• Run and format performance reports
• Implement account tasks and optimizations
• Build and upload campaigns

Account Coordinator, Paid Search

SEO Marketing

• Contribute to SEO/GEO projects from planning through delivery, collaborating with clients and internal teams
• Assist in developing long-term SEO (and GEO) strategies to support client growth
• Conduct technical, content, and authority analyses with guidance from senior team members
• Help set up implementation plans and workflows for clients and internal projects
• Respond to internal and external briefs with clear, actionable input
• Support reporting on SEO (and GEO) activity (weekly, monthly, quarterly)
• Deliver work to a high standard and meet agreed deadlines
• Share ideas and contribute to the team’s creative process
• Present work and updates internally and, when needed, externally

Influencer Lead

Senior Account Manager, Google App Campaigns

Growth Manager

Account Coordinator, Paid Search

SEO/GEO Consultant