Social Media Manager
HighlightTA
Salary
💰 $32 - $40 per hour
Job Level
JuniorMid-Level
About the role
- Ideate, script, film, and edit engaging short-form content with a lofi, authentic aesthetic.
- Appear on-camera with confidence and relatability for internal and client-facing content.
- Capture content using iPhone cinematography, creative filming hacks, and platform-native editing tools like CapCut.
- Design thumbnails, cover slides, memes, and graphics to enhance storytelling.
- Research and understand client audiences to inform creative tone and storytelling.
- Track content performance across platforms, extract insights, and iterate to continuously improve.
- Partner directly with clients and internal teams; contribute to brainstorms and campaign planning.
- Travel up to 40% of the time to cover live events, activations, and shoots.
- Turn creativity into impact by producing content that resonates and performs on social.
Requirements
- 2+ years of experience creating social-first, short-form content.
- Strong editing skills with mobile-first platforms (CapCut, etc.) and ability to deliver fast-turnaround edits.
- Confident on-camera presence with the ability to connect authentically with audiences.
- Deep understanding of social media platforms, algorithms, and content best practices.
- Skilled in static design (thumbnails, cover slides, memes, and graphics) using Photoshop, Illustrator, or Canva.
- Strong creative ideation skills, with the ability to storyboard and execute content end-to-end.
- Excellent communication and collaboration skills in both client-facing and team environments.
- Highly organized, with the ability to manage multiple priorities and meet deadlines.
- Willingness and ability to travel up to 40% of the time, including nights and weekends as events demand.
- Required: Bachelor’s degree in Marketing, Communications, Media, or related field, or equivalent work experience.
