Croud

Business Development Manager

Croud

full-time

Posted on:

Location Type: Hybrid

Location: London • 🇬🇧 United Kingdom

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Job Level

Mid-LevelSenior

About the role

  • Leading the development and execution of tailored business development strategies and campaigns, including researching and identifying prospective clients that align with broader commercial goals.
  • Representing Croud at industry events, roundtables, and key networking opportunities, strengthening the agency’s visibility and reputation in-market
  • Managing opportunities from qualified lead through to pitch, including negotiation and contract close where required
  • Collaborating with internal stakeholders to craft compelling proposals and pitches that clearly articulate Croud’s value and differentiation
  • Partnering with the marketing and channel teams to ensure cohesive messaging and high-impact campaigns targeting key verticals
  • Tracking industry trends and introducing innovative solutions to strengthen sales conversations and thought leadership
  • Leveraging bespoke case studies, client success stories and thought leadership materials through collaboration with PR and communications teams to share stories of innovation, product launches and data-led insights, helping position Croud as a trusted partner in the market
  • Regularly reporting on pipeline performance, opportunity progression, and market insights to senior stakeholders
  • Maintaining accurate, timely CRM records to ensure visibility across teams and informing reporting and forecasting
  • Regularly updating the lead generation tracker, monitoring personal KPIs related to new conversations, events attended, meetings/calls, and generated opportunities

Requirements

  • A self starter who brings energy and enthusiasm to their work
  • Competent networker who can freely start new conversations with ease
  • Proven track record of success in business development or consultative sales within a digital marketing or agency environment
  • Strong commercial acumen and the ability to identify and shape complex opportunities
  • Demonstrated ability to engage and influence C-suite and senior stakeholders with confidence and credibility
  • An understanding of the digital marketing landscape, including emerging trends, client pain points, and Croud’s key channel proposition.
  • Experience in pitch processes including; briefing, proposal development, and presentation delivery is a bonus
  • Collaborative and inclusive team player who thrives in a fast-paced environment and enjoys mentoring others
  • Results-oriented with a proactive mindset and a passion for driving growth
Benefits
  • Sabbatical: Paid sabbatical at 7 years with an option to take it unpaid at 5 years
  • 25 days holiday a year
  • Discretionary annual performance based incentive
  • Sale commission
  • Recruitment referrals bonus
  • Health & Wellbeing contribution
  • 2 Recharge Days each holiday year
  • Ride to Work scheme
  • Railcard Season Ticket loan
  • Home office chair and home office screen
  • Free fruit, breakfast cereals, snacks and tea & coffee in the office
  • Enhanced Primary and Secondary family leave as well as extended Parental Leave and Shared Family Leave
  • Life insurance and income protection
  • Medical Cash Plan
  • Pension
  • Curated 3rd party learning platform as well as access to Croud Campus (our bespoke learning and development platform)
  • IPA Membership
  • Peer to peer recognition scheme 'bonusly'
  • Team off-sites/regular socials
  • Year-round holiday parties
  • Flexible working options
  • Standard hours are from 9.00am to 5.30pm, there’s flexibility if agreed in advance with your line managers

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
business developmentconsultative salesproposal developmentpresentation deliveryCRM managementlead generationnegotiationcontract closingpipeline performance trackingmarket insights reporting
Soft skills
self-starternetworkingcommercial acumeninfluencingcollaborationteam playerresults-orientedproactive mindsetmentoringcommunication
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