Cox Media Group

Consultant

• Prospect for new business and solicit new clients through prospecting and cold calling
• Consistently manage target accounts and pipeline; generate revenue from new and existing accounts
• Create proposals and compelling presentations for clients and sales leaders
• Consult clients on CMG audio and digital solutions; demonstrate product capabilities, measurement, attribution, and KPIs
• Sell fully integrated advertising solutions utilizing radio and digital products
• Meet and exceed sales goals as outlined by General Sales Manager/Director of Sales
• Conduct need analyses and account reviews to uncover client needs; develop marketing plans
• Negotiate advertising rates and match station sponsorships to client needs
• Work with internal departments for account stewardship, traffic instructions, make-goods, and collections
• Utilize CRM (HubSpot) to track activity, build pipeline, provide weekly projections and revenue reporting
• Upsell current customers with performance metrics, research insights, and results
• Attend sales meetings, training sessions, and client remote meetings

Media Consultant, Radio

Account Manager

• Executes and manages our portfolio of streaming distribution channels and partners creating revenue growth.
• Creates strategic distribution partnerships and negotiate impactful deals in the evolving media landscape.
• Supervises the day-to-day communication with marketing and programming contacts across a variety of partner platforms to grow and optimize new user acquisition, viewer engagement and retention.
• Manages the full life cycle of distribution and content acquisition, including deal negotiation, legal review, fulfillment, content delivery, analytics, payments and reporting.
• Builds strong relationships internally and externally.
• Work collaboratively across the organization to manage existing partnerships and seek new distribution opportunities.
• Develops and executes on distribution strategies that drive and increase revenue.
• Understands existing contracts and stay close with industry trends to identify new opportunities.
• Maintains content avails for CMG-owned and third-party licensed content.
• Keeps an active tab of current and pipeline distribution partnerships, including project trackers, one-sheets, status reports, etc.
• Analyzes information and data to identify areas for growth and optimization.
• Streamline and unify the management of our streaming partner lifecycle across the organization.

Media Consultant, Radio

Director, Digital Distribution & Partnerships