Account Executive

Cox Media Group

Account Executive specializing in advertising solutions for WHIO TV. Seeking motivated individuals to drive revenue growth and develop client relationships in Dayton, OH.

Posted 6/30/2026full-timeDayton • Ohio • 🇺🇸 United StatesJuniorMid-LevelWebsite

About the role

Key responsibilities & impact

Identifies and assesses sales opportunities and apply resources and strategies appropriately.
Solicits new business through prospecting and cold calling.
Consistently works target accounts in the pipeline.
Generates revenue through the development of new accounts and growth of existing accounts.
Develops advertising solutions for new customers that deliver results to their customers.
Provides information to sales management to ensure generation of tracking reports regarding pending deals, forecasts, advertiser, contact and prospect lists.
Conducts a need analysis and account reviews to uncover the customer’s most essential needs.
Develops effective marketing plans to meet clients’ needs and objectives.
Creates compelling and persuasive presentations that facilitate new or additional business.
Effectively negotiates advertising rates.
Is able to demonstrate product knowledge and value to customers.
Matches available station sponsorships with the needs of prospects and clients and persuasively present and sell those sponsorships.
Works with internal departments to manage account stewardship throughout the process.
Utilizes CRM (HubSpot) to manage day to day activity, build a pipeline and ensure execution along with providing weekly projections and reporting.
Upsells current customers by providing proof of performance and solid results.
Collaborates with Account Manager to provide timely and accurate traffic instructions; conducts account maintenance including make-goods posts, and aging/collections.
Attends sales meetings, training sessions and client remote meetings.

Requirements

What you’ll need

Minimum of 2 years of new business development and prospecting experience in media sales or related role.
Proven record of driving revenue growth through successful campaigns.
Strong analytical, problem-solving, communication, and people skills.
Ability to multi-task and work in a high pressured, fast paced environment with tight deadlines.
Strong marketing, presentation and closing skills.
Excellent attention to detail and organizational skills.
Has effectively negotiate with customers to meet a winning return on investment.
Has experience prospecting for new clients and sell services to them along with maintaining and upselling existing clients.
Proficient with Microsoft Office, PowerPoint, and CRM tools, such as HubSpot.
Valid driver's license with an acceptable driving record.

Benefits

Comp & perks

Unique career opportunity
World-class tools to help you succeed
Challenging mission
Positive impact on communities

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

Sales Opportunity AssessmentAdvertising Solutions DevelopmentNegotiation SkillsAccount ManagementNeed AnalysisUpselling TechniquesForecastingPipeline ManagementCampaign ManagementDetail Orientation

Soft Skills

Analytical SkillsProblem-SolvingCommunication SkillsOrganizational SkillsInterpersonal Skills

Certifications

Valid Driver's License