About the role
- Monitor, analyze, and report key KPIs and metrics, producing performance reports;
- Develop and analyze performance data and metrics;
- Plan campaigns and allocate budget across monthly campaigns;
- Create and optimize Search campaigns (Google Ads, Meta, Bing, SA360);
- Propose and run A/B tests;
- Serve as liaison with media outlets and key media partners to maximize campaign performance and budget utilization;
Requirements
- Experience with Google Ads and Meta Ads;
- Knowledge of TikTok Ads is a plus;
- Knowledge of Google Analytics;
- Proficiency in Excel;
- Experience with performance-driven campaigns;
- Strong organizational skills;
- Profit sharing: celebrating results is part of Cogna’s culture.
- Meal or food allowance: provided via a flexible benefits card.
- Health insurance: comprehensive medical plan with dependent coverage and copay.
- Dental insurance: available to help keep your smile healthy.
- Tuition assistance for undergraduate and graduate programs: access to our educational institutions for you and your dependents (spouse and children).
- Birthday day off: choose a day to relax and celebrate.
- SESC partnership: access to a range of opportunities to improve quality of life.
- Univers pharmacy discounts: savings on a variety of medications.
- Corporate university: multiple learning paths and free courses to support your development.
- Book discounts: savings on top titles from our publishing houses.
- Wellhub (Gympass): benefits to help you stay active.
- Ninho Program: dedicated support for families expecting a new baby.
- Valoriza – Internal Recruitment Program: advance your career through internal opportunities.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Google AdsMeta AdsBing AdsSA360TikTok AdsGoogle AnalyticsExcelA/B testingperformance metricscampaign optimization
Soft skills
organizational skills