Cloudflare

Customer Advocacy Manager

Cloudflare

full-time

Posted on:

Location Type: Hybrid

Location: Austin, TX • Texas • 🇺🇸 United States

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Job Level

Mid-LevelSenior

About the role

  • Build, manage and grow customer marketing and advocacy programs
  • Work cross functionally with Sales, Customer Success, Marketing, Product, and PR/AR
  • Support and fulfill sales 1:1 and RFP requests for customer references
  • Manage/track customer references requests via customer marketing tool
  • Support customer reference requests from events, campaigns, product, analysts, and public relations teams
  • Qualify, develop and maintain a targeted pipeline of strategic customer relationships
  • Recruit, engage and nurture customers for speaking engagements, webinars, press releases, blogs/articles, analyst reports, and interviews
  • Lead development and manage high quality customer story content including case studies, story slides, and customer video content
  • Recruit and engage customers for advisory events, coordinate cross-team and executive participation, and develop pre/post event reporting
  • Manage in-person executive customer experiences and ensure best-in-class event execution

Requirements

  • Proven success in customer facing, executive facing, customer advocacy/marketing role(s).
  • Ability to identify and cultivate new relationships with customers across market segments and industries with particular focus on well known global brands
  • Professional and self-motivated team member, who can efficiently organize, manage, and deliver multiple projects across functions (especially with Marketing and Sales) and with multiple stakeholders and contributors
  • Experience developing and presenting presentations to executive audiences
  • Experience with managing successful in person customer facing events
  • Experience with Reference Management and/or Customer Advocacy/Marketing tools
  • Outgoing with dynamic interpersonal and top-notch verbal and written communication skills
  • Bachelor’s Degree in Business/Marketing or Communications related field
  • 5+ years of customer marketing/advocacy experience
  • Significant experience in B2B technology marketing with a keen understanding of the Internet ecosystem, security, network and IT technical audiences

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
customer advocacycustomer marketingrelationship managementevent managementpresentation developmentcase study developmentcontent creationpipeline managementRFP supportproject management
Soft skills
interpersonal skillscommunication skillsorganizational skillsteam collaborationself-motivationdynamic personalitystakeholder managementcustomer engagementnurturing relationshipsexecutive communication
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