Catalyst Education

Operations

• Own day-to-day course setup in Salesforce, ensuring client profiles are accurate across complex, multi-tiered purchase and pricing structures.
• Act as the point of contact for university bookstores and third-party resellers, managing workflows and resolving fulfillment inquiries.
• Set up and maintain access across multiple third-party reseller sites to ensure inventory availability and accurate distribution.
• Coordinate inventory and product changes when pricing or product updates occur, ensuring external partners transition to active codes and retiring obsolete assets.
• Anticipate and proactively communicate the changes to external partners ahead of seasonal semesters to prevent order friction.
• Partner with internal stakeholders to maintain clear workflows, deadlines, and handoffs between Salesforce course setup and external fulfillment.
• Document and improve operational workflows to reduce manual errors as we scale, and support repeatable execution.

Course Operations Specialist

Product Marketing

• Write definitive business cases for new market entry
• Work with product management to translate market data into product requirements
• Analyze competitors' courseware platforms
• Design and manage Faculty Advisory Boards
• Write foundational positioning blueprints and messaging architecture

Strategic Product Marketing Manager – Upstream, Product Strategy

Account Executive

• Driving new business by building and owning a pipeline of faculty opportunities through direct outreach (calls, emails, LinkedIn, networking) and campus visits.
• Delivering compelling online and in-person demonstrations of Labflow and Spark, tailored to faculty and committee needs.
• Guiding prospective adopters through the decision process, including coordinating with internal teams on custom content generation, ensuring adoption requirements are met, and driving opportunities to close.
• Meeting with Manager to review pipeline health and progress toward targets, contributing insights to sales and product strategy, collaborating with teammates, and helping plan strategic initiatives.