Carmichael Lynch

Content Creator

• Concept, source, shoot (as needed) and edit short-form video content for TikTok, Instagram Reels, YouTube Shorts, and Snapchat and other social platforms.
• Create static, carousel, and motion/animated assets optimized for social formats
• Collaborate with our creative, social strategy, and brand planning teams to bring ideas to life in fresh, platform-native and culturally relevant way
• Adapt brand guidelines and tone of voice to suit different clients and audiences
• Deliver high-quality, quick-turn creative on deadlines ranging from 1-week to 1-month depending on the scope

Freelance Content Creators – On-Call Roster

Marketing

• Negotiates and implements broadcast buys, enters information into tracking system, maintains contracts, and performs post-analysis
• Collaborates internally, supports presentations to clients, and maintains positive industry relationships
• Supports Broadcast Manager on platform level initiatives and media negotiations
• Keeps teams/department abreast of developments in broadcast industry
• Local broadcast negotiations and understanding principles of local radio and television negotiations
• Develops market expertise in large and small DMAs
• Cultivates relationships with vendors and other outside entities
• Works closely with media strategy team on broadcast planning rates
• Maintains buying activity on Media Ocean OX, evaluates and accepts makegoods, and reconciles monthly invoices
• Maintains professional, can-do attitude, demonstrates initiative, and maintains effective communication

Broadcast Media Buyer

• Are you passionate about turning marketing data into actionable insights? Do you thrive at the intersection of advanced data visualization, automation, and media analytics?
• Hands-on role for a builder—translate complex marketing and media data into clean, scalable dashboards, automate reporting workflows, and help elevate our analytics practice.
• Design, build, and maintain advanced dashboards in Tableau, Looker, and other BI tools to visualize paid media, website, and cross-channel performance.
• Automate reporting workflows—connect data sources, develop repeatable processes, and reduce manual effort for the analytics team.
• Partner with media analytics and site analytics leads to understand business questions and translate them into actionable, visual reporting for internal teams and clients.
• Proactively identify opportunities for dashboard improvement—from data quality to visual storytelling and user experience.
• Develop and document standards for dashboard builds, data pipelines, and QA to help the team scale.
• Support troubleshooting and problem-solving when data issues, discrepancies, or technical roadblocks arise.
• Coach and mentor less experienced team members on data visualization best practices.

Marketing Analytics Visualization Specialist

Art Director

• Overview: social-savvy associate creative director team to lead pillar creative content for our largest entertainment, sports, and media client across social platforms. The ideal duo will have a sophisticated eye for design, sharp conceptual skills, and deep pop culture knowledge to create scroll-stopping content. This team must have proven experience producing social-lead creative campaigns, 360 campaigns, TV/OLV, PR extensions, and OOH/activation creative. In addition, we are looking for a team that has a vested personal interest in social media, online trends, sports, and ahead of the curve on new TV shows and movies. Experience with and desire to mentor and assure quality to junior teams is crucial.
• Concept Development: Lead ideation in collaboration with social strategist and production to create a high volume of on-brand and relevant content across platforms (Instagram, Twitter, TikTok, Facebook). Has an eye for mining high ROI creative opportunities out of day-to-day assignments.
• Creative Content Execution: Develop and execute breakthrough social-first creative campaigns that seamlessly tie entertainment, culture, sports, and social media trends. Write, design, and produce high-quality static and motion content independently and on teams.
• Executional Excellence: Ensure the highest level of craft in the execution of all creative assets, from well thought out concepts, to manifesto/messaging, to art direction/design, to final production, paying attention to detail, quality and consistency.
• Innovation & Trends: Stay up-to-date with social/entertainment trends, sports news (pre-season, in-season, and post-season), advertising industry trends, and design technology/capabilities while translating these insights into relevant brand moments.
• Brand Stewardship: Maintain and evolve the brand’s voice, tone, and visual identity, ensuring that all creative work is aligned with the entertainment brand’s brand guidelines, social playbook, and voice while pushing creative boundaries.
• Team Leadership: Mentor junior creatives, providing feedback, direction, and support to cultivate an environment of growth and creativity. Act as an additional quality assurance checkpoint before work is reviewed by creative directors.
• Client Engagement: Present work directly to clients and maintain professional client communication to understand their needs and translate feedback effectively.
• Qualifications: 8-10 years agency or related experience... (abbreviated for brevity in extract)

Associate Creative Director Team (Copywriter and Art Director)

Account Manager

• Account coordinators at Carmichael Lynch Relate are flexible and curious individuals who support the public relations team daily. This role is full of learning opportunities. You will have the chance to learn about our clients’ products, services and methods of operation to gain a working knowledge of the industry category, trends and issues and contribute to public relations plans. You will have the opportunity to develop and understand the earned media landscape and craft creative pitches to capture the attention of writers, editors and producers. You will work with a variety of team members and acquire new skills for working productively within a team, supporting client relationships, discovering and mastering new public relations tools, and taking on new challenges.
• Conduct research to help support PR program planning and ongoing execution
• Participate in client/team status meetings, maintain regular client/team status reports, provide detailed and factually accurate notes and prepare conference reports
• Develop and maintain up-to-date media lists for the agency; work with your teams to develop media pitches for writers, producers and editors; pitch media, as directed, working with your teams to secure earned media coverage in support of clients’ media relations goals
• Accurately maintain media tracking and measurement documents in real time so PR teams have current and relevant numbers to report back to clients
• Assist with the research, development, execution and measurement of influencer programs
• Develop news releases, media alerts, media Q&As, and other documents in support of a client’s business
• Proactively assist your teams in scheduling meetings, meeting agenda prep, meeting next steps and follow up
• Maintain offline filing system and/or online client information hub to ensure organized, up-to-date documentation of client materials for team
• Proactively communicate with team regularly to share work updates and progress of assigned tasks

• Attributes and Skills Important to Your Success as an Account Coordinator:
• Understand PR – A basic understanding of the public relations discipline, in particular media relations, is essential in this role.
• Be an Excellent Writer – Writing is one of the most important skills of a PR professional. Understanding AP Style and being able to craft clear and compelling materials is essential to this role.
• Be Proactive and Responsive – Raise your hand, share your opinion and perspective, anticipate your team members’ needs and respond promptly client/team needs and requests.
• Demonstrate Organizational Skills – Strong organizational skills are key to keeping clients happy, teams aligned and everyone on task. We seek people who can juggle multiple tasks, quickly adapt and succeed in a fast-paced environment.
• Show Attention to Detail – Attention to detail is a point of entry in our business. Accuracy and quality depend on getting the details right every time and on every project.
• Ask for Help – It’s not always easy, but it’s always important; elevate issues in real time and show us you can use the resources around you when you need them.
• Help Others – Each of us has a job to do, and each of our jobs supports others on your team and in our organization; always remember the bigger picture and how your role specifically helps elevate everyone around you.
• Bring Solutions – Approach every challenge with a solutions-first approach; bring that mindset to everything (seriously, everything).
• Think Creatively – Good ideas are our favorite food group, and we believe they can come from anywhere and anyone.
• Show Entrepreneurial Spirit – There isn’t always one way to do things; stay curious and explore new opportunities, approaches and relationships to your assignments.
• Adapt – Our workplace is everchanging and new things come our way all the time; help alter your team’s course and even our agency thinking to deliver results.
• Take Your Job Seriously – We want you to succeed, and your personal and vocal interest in your professional development and growth helps us do that.
• Take Pride in Your Work – Your daily contribution to the team is vital to our collective success; take feedback seriously, never cut corners, and always bring your “A game.”