Caribou

Data Analyst

• Partner with the Partnerships and Marketing teams to scope problems, design analyses, and present insights in a clear and actionable way
• Conduct deep-dive analyses to evaluate acquisition, conversion, and efficiency trends
• Build and maintain dashboards and reporting for Partnerships and Marketing KPIs
• Own the end-to-end process for a partner-hosted Python model, including data prep, QA, troubleshooting, and performance analysis
• Run A/B testing across models, analyze performance differences, and communicate findings
• Maintain attribution mappings and update dbt models that support both internal dashboards and external partner files
• Collaborate with engineering to ensure partner integrations (ie. APIs) are properly set up and that data flows are complete and accurate
• Proactively identify opportunities for analytics to improve processes, performance, and decision-making

Senior Data Analyst

Marketing Analyst

• Partner with internal stakeholders to design and execute direct-to-consumer direct mail campaigns to drive best-in-class response and conversion rates.
• Develop and maintain testing roadmaps across creative, segmentation, and other strategies.
• Partner with data and engineering teams to refine audience targeting and campaign measurement.
• Coordinate with vendors, including data providers, credit bureaus, and print/mail houses, to ensure flawless and timely execution.
• Build automated tools and processes for campaign setup, performance tracking, and post-campaign analysis.
• Track and analyze campaign performance metrics such as response, conversion, and ROI.
• Manage weekly and monthly performance projections and update forecasts accordingly.
• Identify trends, anomalies, and optimization opportunities to improve campaign efficiency and profitability.
• Partner with internal teams and external vendors to align goals, timelines, and deliverables.
• Present campaign results and recommendations to marketing leadership and cross-functional partners.
• Translate complex data insights into actionable, easily digestible narratives for diverse audiences.

Direct Mail Marketing Analyst

Public Relations

• Own the company's external communications strategy, including press, media relations, strategic announcements, and corporate reputation management.
• Develop and execute PR strategies and story angles that promote Caribou’s mission, while proactively identifying opportunities to insert our perspective into relevant news cycles.
• Partner with brand, content, product marketing, and exec teams to align messaging and ensure consistency across earned, owned, and paid channels. Translate customer stories and product innovation into newsworthy brand narratives.
• Leverage internal and external data to identify newsworthy trends and stories that will generate media coverage and position Caribou as an industry leader.
• Pitch media outlets to secure earned placements across print, digital, and broadcast platforms. Respond to media inquiries, manage Caribou’s newsroom, and serve as the point of contact for proactive and reactive media engagement.
• Write press releases, news blogs, talking points, backgrounders, articles and press kit materials.
• Build and maintain relationships with journalists, producers, editors, and influencers to generate consistent media coverage and drive organic leads.
• Support internal communications initiatives and employer brand storytelling to engage and inspire current and potential employees.
• Write and manage executive and company content for LinkedIn, speeches, events, and earned placements, ensuring consistency of voice.
• Manage Caribou’s corporate and employee reputation across Linkedin, Glassdoor, and similar platforms to reinforce our employer brand and company culture.
• Track and analyze PR impact, including media reach, sentiment, and share of voice, and communicate results to leadership.

Senior Manager, PR & Communications

Product Manager

• Connect Product to Company Strategy
• Deliver High-Impact Products
• Lead Scalable Experimentation & Optimization
• Double Submit-to-Fund Conversion
• Grow Revenue per Loan by 30%

Principal Product Manager – Horizon Initiatives

• Own mission-critical product management aspects for Ops & Lender Enablement
• Reduce internal and customer friction from application through funding
• Simplify workflows, apply agentic AI, and optimize contact center and support systems
• Develop a competitive lending ecosystem with broad lender participation
• Build and lead a team of PMs to drive impact
• Establish an outcome-oriented product vision aligned to company goals
• Partner closely with Research, Design, Usability, and Engineering
• Drive execution excellence from vision to launch
• Build and scale lean, data-visible product development workflows

Director of Product Management – Operations, Lender Enablement

Engineering Manager

• Provide stewardship over the codebases you're responsible for, striving for flexibility and agility in the face of expanding and changing business requirements
• Run the SDLC for your team, efficiently and effectively delivering great software sprint by sprint
• Continuously improve the processes and practices of your engineering team, ensuring they're doing their best work
• Partner with Product Owners to provide market and business context to your teams, maintaining a collaborative environment for product design and evolution
• Mentor and coach the engineers on your team to expand their skills and advance in their careers
• Play a leadership role in defining and evolving how Engineering works at Caribou

Product Designer

• Provide Design Leadership within Caribou - mentoring Product Designers and partnering with stakeholders such as Brand, Marketing and Sales/ Ops, Lender teams etc.
• Define the structure, usability, and functionality of digital experiences across the customer journey.
• Lead UX research to uncover user needs, behaviors, and motivations that inform design decisions.
• Apply design thinking and other frameworks to drive innovation, solve real customer problems, and influence business outcomes.
• Create wireframes, prototypes, and user flows to communicate and validate design ideas.
• Optimize conversion rates using A/B testing, heatmaps, and behavioral insights.
• Present design concepts and rationale to stakeholders through storytelling and data.
• Monitor post-launch performance and iterate based on user feedback and KPIs.
• Stay current with UX trends, tools, and technologies—especially in AI.

Lead Product Designer

Backend Engineer

• Work with other Staff engineers and leadership to improve our code, striving for flexibility and agility in the face of expanding and changing business requirements
• Aid in work breakdown and agile trade offs in our scrum process, efficiently and effectively delivering great software sprint by sprint
• Participate as a non-manager leader engaged with leadership on planning and partner business development discussions
• Partner with Product Owners to understand the market and business context for your product, participating in a collaborative environment for product design and evolution
• Mentor and coach the engineers on your team to expand their technical skills
• Play a leadership role in defining and evolving how Engineering works at Caribou