Director

• Overall responsibility for Calendly’s Self-Serve Content & Web function covering Marketing Website, Help Center, developer portal, careers site, and more.
• Build out and support delivery of web and self-serve content vision and roadmap; guide team on strategy, design, content, and tooling decisions.
• Help evolve the customer education team to consider the entire prospect and user journey; give feedback and direction on content quality, strategy, and distribution.
• Oversee experimentation program; support Website Strategy and Web Operations leaders to prioritize experiments.
• Support top-of-funnel organic growth through an SEO/AEO strategy executed by Website Strategy Lead and agency partners.
• Ensure tight feedback loop with Support and other partners so self-serve content responds to real-customer insights.
• Regularly review dashboards, analytics, and custom analyses to understand content consumption, navigation, and business growth.
• Manage and mentor team; ensure alignment towards goals, clarity on expectations, and push for execution, content, and design excellence.
• Report directly to VP, Growth and work closely with Analytics, Brand and Product Marketing, Lifecycle, and other cross-functional partners.

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