Analista de Projetos Pleno
Vivo (Telefônica Brasil)
AnsibleAWSAzureCloudDockerGoogle Cloud PlatformKubernetesLinuxMongoDBOpenStackPostgresPython+1 more
Senior Media Analyst
Cadastra
full-time
Posted on:
Location Type: Hybrid
Location: São Paulo • 🇧🇷 Brazil
Visit company websiteJob Level
Senior
About the role
- Implement media strategies focused on bottom-of-funnel campaigns, with an emphasis on performance and conversion;
- Create and manage media plans that integrate search ads, social ads, video, display, and other performance media formats to maximize lead generation and conversions.
- Manage the setup and execution of digital media campaigns, focusing on conversion-driven formats.
- Monitor campaign performance, produce analyses, and adjust strategies as needed;
- Evaluate campaign performance through detailed reports and actionable insights.
- Identify trends and opportunities to continually improve campaign effectiveness and brand perception.
- Work closely with internal teams and clients to ensure media strategies are aligned with marketing and business objectives.
- Participate in operational routines and regular client meetings, proposing media solutions;
- Stay up to date with the latest trends and innovative formats in digital media and branding.
- Seek continuous improvement and process optimization;
- Propose new approaches and creative solutions to maximize campaign impact and increase brand visibility.
Requirements
- Knowledge of media tools across the stack, with a focus on planning, strategy and insights;
- Experience operating Full Funnel, Brandformance and, primarily, Performance campaigns;
- Ability to develop and execute creative and innovative strategies for large-scale campaigns;
- Analytical mindset and engaging communication skills;
- Willingness to deepen technical knowledge;
- Preferentially able to work in a team and interact directly with clients;
- Strong skills in data analysis and campaign optimization, with a results-oriented approach.
Benefits
- Meal and grocery allowance on the FLASH card 🥗
- Home office allowance on the FLASH card 💳
- Health insurance according to your location 🩺
- Dental plan according to your location 🦷
- Birthday day off + credit deposited to the FLASH card 🎉
- Extended maternity and paternity leave 🍼
- Profit-sharing (PLR) 💰
- Life insurance 🧡
- Childcare assistance 👶
- Referral bonus 💰
- Transportation voucher 🚍
- Clude | Health platform 🩺
- TotalPass membership 🏋🏽♀️
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
media strategiesdigital media campaignscampaign performance analysislead generationconversion optimizationdata analysiscreative strategy developmentperformance media formatsFull Funnel campaignsBrandformance campaigns
Soft skills
analytical mindsetengaging communicationteam collaborationclient interactioncontinuous improvementcreative problem solvingstrategic thinkingadaptabilityresults-oriented approachprocess optimization
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