Account Executive – Ad Sales
Ratehub.ca
Job Level
Mid-LevelSenior
About the role
- Define and manage the CRM product roadmap, ensuring alignment with overall customer engagement strategies
- Build, test, and optimize multi-channel CRM campaigns and scenarios using Bloomreach
- Partner with CRM, marketing, and commercial teams to translate lifecycle strategies into scalable product solutions
- Collaborate with technical teams to manage integrations, oversee data flows, and troubleshoot issues at the API level
- Use performance data and customer insights to identify opportunities for continuous product improvements
- Balance commercial priorities, user experience, and technical feasibility across stakeholders
Requirements
- 2+ years of hands-on experience with Bloomreach (campaign setup, scenario building, integration with third-party tools)
- 5+ years in technical CRM product management or closely related roles
- Strong technical foundation: confident working with APIs, data flows, troubleshooting, and campaign logic
- Background in data-rich, real-time industries (e.g., digital, e-commerce, gaming, or similar)
- Solid understanding of CRM strategies, lifecycle marketing, and personalization
- Excellent cross-functional communication and stakeholder management skills
