BrainPOP

Business Development Rep

• Proactively Research state based trends and legislation, industry trends, competitor activities, and market developments to inform outbound strategy.
• Hunt and Prospect: Execute high-volume, multi-channel outbound prospecting sequences (calls, email, social) to relentlessly pursue new logo acquisition and expansion opportunities.
• Qualify Deeply: Lead initial discovery conversations to rigorously qualify all outbound leads, utilizing predefined BANT criteria to ensure high-quality pipeline generation for the Sales/Success teams.
• Pipeline Generation: Consistently book and coordinate high-value meetings and brief product demonstrations, maintaining a predictable cadence of qualified opportunities that directly contribute to the quarterly pipeline quota.
• Schedule and coordinate meetings: Including brief product demonstrations for the sales/success team
• Travel & Engage: Be willing and able to travel to target territories (10-20%) to build relationships and secure new business opportunities.
• Maintain CRM Hygiene: Accurately document and track 100% of lead qualification and prospecting activity in Salesforce, our CRM system, ensuring data integrity for metric tracking and forecasting.
• Strategic Alignment: Collaborate closely with Sales, Success, and Regional Heads of Sales/Success leadership to optimize campaign effectiveness, refine market penetration strategies, and provide critical, real-time prospect feedback.
• Market Mastery: Proactively research and analyze industry trends, competitor movements, and market developments to inform daily outreach strategy.
• Continuous Learning: Engage in regular, focused training and development to continuously refine prospecting techniques, BDR best practices and BrainPOP product knowledge; optimize systems and tools to improve productivity.

Business Development Representative

Designer

• Evaluate our products against usability best practices to identify areas for improvement. Document and communicate findings through diagrams and other visual artifacts
• Observe user behavior to identify usability issues and opportunities for improvement. Design and analyze unmoderated user tests using tools like Maze. Present findings and recommendations to team members and facilitate discussions about next steps
• Audit and document common user interface patterns across our product to help build and maintain a shared design system that supports consistency and efficient prototyping

Research and Design Intern

Growth Marketing

• Code emails so they are ready for production deployment, working within our email platform to bring campaign designs to life.
• Audit our website to identify any bugs, broken links, outdated content, or UX issues that could affect the educator experience.
• Test and QA email and website updates before they go live to ensure everything functions correctly across devices and browsers.
• Learn how our marketing systems—email, web, ads, and CRM—come together to tell one cohesive brand story.
• Collaborate with the full Marketing team on projects, attending team meetings and contributing to discussions about channel strategy and audience engagement.

Growth Marketing Intern

Product Marketing

• Help support BrainPOP’s organic social media channels by learning how we schedule, tag, and optimize content behind the scenes.
• Assist with storytelling initiatives on social media, contribute ideas for social-first content, and help monitor how similar organizations and competitors are using content to engage their audiences.
• Help organize and curate educator stories by reviewing video interviews and other content to identify key moments, quotes, and testimonials.
• Assist in building and maintaining a searchable library of teacher stories, including tagging content, organizing raw footage, and applying consistent file naming and metadata practices.
• Support storytelling from BrainPOP community events and educator programs by identifying meaningful moments, quotes, and highlights from virtual sessions and events.
• Assist in organizing recorded event content so it can be repurposed into shorter clips, resources, or stories for educators.
• Sit in on campaign planning sessions, brainstorming meetings, and creative reviews to learn how marketing initiatives come together.
• You’ll have the opportunity to share your perspective, learn how teams collaborate across departments, and support projects along the way.
• You’ll also get hands-on experience with the tools we use to publish content on our blog and website, helping format and upload stories while learning the basics of digital publishing and SEO.

Brand and Product Marketing Intern

Sales

• Be a regional expert for your assigned territory and effectively be able to craft messaging/positioning to the unique state(s) you are supporting
• Be responsible for the New/Upsell/Cross sell growth in your assigned regional territory
• Develop and maintain a diversified pipeline of prospective district and school clients and assume all key territory management in your region
• Demonstrate excellence in outbound prospecting to opportunity conversion through a variety of modes including, but not limited to phone calls, marketing supported campaigns, regional events and conferences, state specific webinars, social media.
• Be able to speak effectively to the power of BrainPOP
• Deliver upon the full sales cycle from prospecting to close.
• Deliver professional sales presentations, both face-to-face and virtually, to demonstrate how the company’s curriculum technology can effectively impact student learning
• Achieve quarterly and annual revenue targets
• Data driven sales expert who is able to maintain accurate, data-driven reporting of the pipeline, account plans, and territory management activities to drive new business growth and regional expansion.
• Facilitate in-office engagements and events with local customers and prospects; manage all aspects of the event including communications, preparation of space and resources, and day-of execution.
• Partner with sales leadership to drive impact and measure ROI around in-office customer and prospect events.

Business Development Representative

Research and Design Intern

Growth Marketing Intern

Brand and Product Marketing Intern

Regional Sales Manager – North Region