BM Digital

Senior Creative Strategist

BM Digital

full-time

Posted on:

Location Type: Remote

Location: California • New York • United States

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Salary

💰 $55,000 - $120,000 per year

Job Level

Senior

About the role

  • Utilizing data, research, and creative insights to formulate effective creative strategy
  • Analyzing data in platforms like Atria, Meta Ads Manager and TikTok Ads Manager
  • Performing consumer, product, and competitor research using basic tools/resources
  • Collaborating with Post-Production, Production, and your Creative Strategy Lead to produce videos
  • Writing scripts and copy for video, static image ads, email campaigns
  • Ensuring visuals match creative strategy outlined for the ad
  • Giving feedback that aligns to the creative strategy of the ad
  • Executing on feedback given by your Creative Strategy Lead
  • Analyzing the results of creative tests and utilizing this analysis to iterate
  • With oversight from your Creative Strategy Lead, responsible for weekly strategic account planning
  • Identifying top-performing concepts within accounts using data and creative analysis
  • Identifying effective concepts/trends in the social media ecosystem

Requirements

  • 5+ years of relevant experience
  • Paid social or Direct Response experience (work/writing samples are a big plus)
  • Able to learn from training/examples and quickly execute new skills
  • Excellent written and verbal communication skills, with the ability to communicate complex ideas clearly and persuasively
  • Analytical mindset with the ability to interpret data, draw actionable insights, and make data-driven decisions
  • Strong project management skills, with the capacity to manage multiple projects, meet deadlines, and adapt to changing priorities
  • Strong understanding of social media (frequent user of at least one of these platforms: Instagram, TikTok, Facebook)
  • Experience with FB Ads Manager, and/or experience with other ad platforms including TikTok, Youtube, Snapchat
  • Able to work comfortably across Google Suite (Gmail, Docs, Sheets, Slides)
  • Ability to thrive in a fast-paced, deadline-driven work environment and adapt to evolving industry trends and best practices.
Benefits
  • Bonuses 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
data analysiscreative strategyscript writingcopywritingproject managementconsumer researchcompetitor researchcreative testingdata-driven decision makingsocial media analysis
Soft Skills
communication skillsanalytical mindsetadaptabilitycollaborationfeedback executionstrategic planningtime managementpersuasivenesscreativityproblem-solving