Director, Market Access
MDWerks Inc.
Market Access Communications Content and Copy Specialist
Blue Matter
full-time
Posted on:
Origin: • 🇺🇸 United States
Visit company websiteSalary
💰 $90,000 - $140,000 per year
Job Level
Mid-LevelSenior
About the role
- Content Development: Research, write, and edit clear, accurate, and persuasive content for market access audiences, including payers, formulary decision-makers, HCPs, and policy influencers
- Translate complex clinical, health economics, and policy information into concise, engaging messages tailored to specific audiences
- Write, edit, and refine market access materials — including, but not limited to, payer value propositions, reimbursement, billing, medical exceptions, and coverage guides, objection handlers, formulary flashcards, HEOR and RWE data summaries, patient access brochures and educational materials, prior authorization forms and instructions, pull-through toolkits, payer and HCP email campaigns, interactive PDFs, infographics, leave-behinds, sales aid copy, payer- and HCP-focused microsite content, and training slide decks for account teams
- Strategic Messaging & Positioning: Collaborate with cross-functional teams (market access consulting, client, creative) to refine brand and product messaging in line with strategic goals
- Ensure content aligns with brand tone, compliance guidelines, and legal/regulatory requirements (e.g., FDA, OPDP, PhRMA Code)
- Project Management & Collaboration: Partner with clients and internal stakeholders to gather insights, understand objectives, and recommend content strategies
- Work closely with designers and production teams to ensure copy and visuals integrate seamlessly for maximum impact
- Manage timelines and deliverables across multiple concurrent projects
- Quality & Compliance: Ensure scientific accuracy, data integrity, and adherence to all client, industry, and regulatory standards
- Support the medical/legal/regulatory (MLR) review process, incorporating feedback while maintaining clarity and persuasiveness
Requirements
- 5+ years’ experience in healthcare communications, strong preference for market access, payer marketing, or HEOR (health economics and outcomes research) communications
- Exceptional writing, editing, and storytelling skills with a portfolio of healthcare or pharmaceutical work
- Ability to interpret clinical data and translate it for non-clinical audiences
- Strong understanding of the U.S. payer landscape, reimbursement pathways, formulary decision-making, and value messaging
- Experience working with medical/legal/regulatory (MLR) teams, familiarity with MLR processes, and competency within the Veeva platform
- Experience working with creative teams to develop integrated campaigns and materials
- Working knowledge of compliance and regulatory requirements (e.g., fair balance, promotional and non-promotional material requirements, ISI, referencing standards)
